Digital Marketing Lead

Job description / Role

We are seeking an experienced Digital Marketing Lead to develop and execute comprehensive digital strategies, enhance brand presence, and drive engagement. This role involves managing digital channels, such as social media, email marketing, paid ads, and SEO/SEM, to achieve business objectives while analyzing performance metrics and optimizing ROI.

Key Responsibilities:

- Develop and implement data-driven digital marketing campaigns.
- Lead content creation, social media strategy, and paid advertising initiatives.
- Analyze performance metrics and optimize strategies using tools like Google Analytics.
- Mentor a digital marketing team and collaborate with stakeholders.
- Stay updated on industry trends to maintain a competitive edge.

- Bachelor’s degree in Marketing or related field (Master’s preferred).
- 6+ years of experience in corporate digital marketing, preferably within creative industries.
- Proficiency in SEO, SEM, PPC, social media, and analytics tools.
- Strong communication and leadership skills.
- Arabic language ability is preferred
- Must be based out of Abu Dhabi

Salary:
AED 40,000 to 50,000 per month inclusive of fixed allowances.

About the Company

Inspire Selection is an award winning recruitment agency, headquartered in Dubai which recruits across the Middle East region. We employ highly knowledgeable, professional consultants who are experts in connecting the right people with the right opportunities. Our reputation has been built upon our honesty, integrity and our ability to source candidates of the highest calibre right across our specialist sectors. As a result, we are recruitment partners to a wide spectrum of organisations - from leading blue chip companies to smaller, local businesses. Sectors we cover include HR, Administration, Finance & Accounting, Legal, Sales & Marketing including Digital Marketing, IT, Oil/Gas/Energy, Engineering, Procurement, Manufacturing, Higher Education.