Digital Marketing Manager

AccorHotels

Dubai, UAE

Posted
Ref: RP714-2859

Job description / Role

Employment: Full Time

What is in it for you:

- Employee benefit card offering discounted rates in Accor worldwide
- Learning programs through our Academies and the opportunity to earn qualifications while you work.
- Opportunity to develop your talent and grow within your property and across the world
- Ability to make a difference in the local community through our Corporate Social Responsibility activities, like Planet 21

What you will be doing:

- To proactively manage a strong online presence of the property based website on all major search engines.
- To work with the proactive and reactive sales cells of the hotel to increase enquiries and manage peaks and troughs in the market via online marketing
- To protect the hotels brand standards in all online presence and to follow the hotel web policies
- Ensure hotel images and descriptions are updated regularly and represent the brand accordingly
- Manage all e-marketing databases
- Explore all online marketing and affiliate opportunities for all hotel segments
- Do website designs effectively, ensuring at all times that the website is effectively optimized and content is correct.
- Conduct website audits and research online market intelligence
- Manage email marketing campaigns and direct promotional activity to customers online
- Web links with associated events or activities occurring in the regions
- To facilitate e-marketing and direct marketing initiatives through Social Media.
- Gather and analyze intelligence on markets' threats and opportunities.
- Manage various e-tools. For example: eCRM (Customer Relationship Management), websites' CMSs (Content Management System), Social Media Management Platform, etc.
- Effectively use the results of Guest Surveys and other guest questionnaires to improve product and service delivery.
- To optimize paid, owned and earned media.

Requirements

Your experience and skills include:

- Digital Marketing savvy.
- Good communication skills.
- Good English language skills.
- Comfortable working with photo-editing software.
- Familiarity with Google Analytics or other web analytics tools and metrics .

Your team and working environment:

A wonderful brand new property just 5 minutes away from Dubai Airport & 250 meter from GGICO metro station.

Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.

Why work for Accor?

We are far more than a worldwide leader. We are 280,000 women and men placing people at the heart of what we do, and nurturing real passion for service and achievement Joining Accor means embarking on a unique life journey to imagine tomorrow's hospitality.

About the Company

A caring employer providing respect, training and career development for our employees. An attractive employer offering more than 100 professions across the 5 continents.

We are much more than a world leader. We are 250,000 hoteliers with the same shared passion for welcoming. We take care of millions of guests in our 4,300 addresses and on our digital platforms. As an operator and franchisor (HotelServices), owner and investor (HotelInvest), we invest all our energy into making "Feel Welcome" resonate as the finest hotel promise.

From luxury to economy and in every corner of the globe, AccorHotels'​ more than 20 brands meet all the needs of business and leisure travelers seeking comfort, attention and high-quality services.

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Marketing Manager salaries in UAE

Average monthly compensation
AED 13,500

Breakdown available for industries, cities and years of experience