Digital Marketing Manager - FMCG/Food Industry

Right Calibre Executive Search

Dubai, UAE

Ref: RP409-101

Job description / Role

Employment: Full Time

• The Digital Marketing Manager will help support a global FMCG Brand's growth by building and executing a comprehensive consumer marketing strategy across all paid, owned, and earned channels
• Set the vision and roadmap for our paid media strategy, including (but not limited to) paid social, digital (search, display, video), analog (tv), and retail media channels
• Partner with current agencies of record to execute, optimize, and report against marketing campaigns across these channels
• Lead the charge in building brand's social media presence via setting and implementing our social media strategy in-line with broader marketing priorities
• Coordinate social media content with current agency of record, providing close oversight to the execution of our social media strategy
• Create an earned media strategy for brand to raise brand awareness, generate buzz for product launches, and increase share of voice
• Establish relationship with PR agency and support where needed to provide brand POV on prospective earned media placements
• Manage brand budget across multiple marketing vehicles
• Support team leadership in monthly performance reporting
• Partner closely with retail customer teams on eCommerce-related marketing initiatives

Requirements

• Bachelor's degree in Marketing, Business, or related field
• 5 to 7 years of experience in brand and/or performance marketing with proven success in executing successful brand campaigns across paid/owned/earned channels
• Experience managing agency relationships/partnerships across social, digital, and traditional media
• Strong understanding of the marketing ecosystem with an ear to the ground on emerging trends and vehicles
• Consumer-first mindset in developing brand communication strategies
• Ability to build collaborative partnerships, establish trust & credibility and in inspire across all levels of leadership and cross-functional partners
• Ability to get things done in a complex system, with powerful sense of ownership and accountability

About the Company

Right Calibre Executive Search is your partner in recruitment. We firmly believe that Human Resources is the most important and everlasting asset for any organization. We are a young, vibrant and fast growing company with a Head Quarter in UAE. With the number of years in recruitment we have developed a strong network of top professionals. We provide comprehensive search services for clients and candidates on a regional /local and International level for leading organizations across all industries. At Right Calibre Executive Search, we build partnerships with Clients and Candidates based on Trust, Passion, Innovation and Excellence. Our success is our people and our mission is delivering excellence to individuals, businesses and companies.

Right Calibre is an agency that understands that great employees are the key to business success. We pride ourselves on sourcing high calibre permanent staff in every industry and being the best recruitment agency in the area. Our dedicated consultants have a wealth of experience in recruitment for most industries and are able to source the right candidate for your business, from entry-level to upper management. Right Calibre Executive Search has fast become the agency of choice for employers and employees seeking only the best.

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Marketing Manager salaries in UAE

Average monthly compensation
AED 13,500

Breakdown available for industries, cities and years of experience