Digital Marketing Specialist

Job description / Role

Our client, one of the world's leading companies in the sector of appliances and the largest home appliance manufacturer in Europe is now looking for a Digital Marketing Specialist.

- You will have to develop a regional Digital Marketing Strategy in line with the global company digital strategy, which supports all steps of the consumer purchase decision-making journey.
- This requires the utilization and management of a wide range of digital techniques and channels, such as website content management, online advertising, e-commerce, analytics, as well as planning and management of digital and integrated marketing campaigns, E-commerce regional strategy, project and roll-out management, as well as EShops management.
- Analysis, reporting of activities, identification of new digital areas and discovering more ways of reaching customers via the Internet. In this role, the candidate will lead several digital transition projects from initiation to completion.

Requirements

- Capability to "think" digital
- Strong understanding of current online marketing concepts, strategy and best practice
- Experience with e-commerce tools and website management
- Proven project management and self-management skills, incl. strong leadership skills and critical thinking
- Solid knowledge of website analytics tools
- Ability to manage digital projects independently
- Demonstrable experience in online advertising, content management
- Marketing and brand management skills
- Up-to-date with the latest trends in online marketing
- Excellent communication and presentation skills

About the Company

BAC Middle East - the longest established professional recruitment consultancy in the UAE. Established in 1979, we have been at the forefront of the region's recruitment industry for 40 years and were the first firm of our type in the world to achieve ISO9001 certification: a reflection of our constant emphasis on quality and customer satisfaction.

With our well-developed infrastructure and staff strength, we are able to assist you with recruitment needs ranging from junior professionals through to middle and senior management, whatever your industry sector.

BAC's proven regional experience and resources can help ensure that you recruit the best available candidates and enjoy the many advantages of a managed recruitment process.