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Digital Marketing Strategist

Pegasus Edusoltions

Dubai, UAE

Ref: SP741-40

Job description / Role

Employment: Full Time

Our client hiring an ideal candidate is both a self-motivated individual and a positive team player. Talented and creative Digital Marketing & Social Media Strategist for Dubai location. You will create and implement the marketing strategy using both offline and online methods to gain new customers.

Responsibilities
• Handle end to end Digital & social media marketing strategy for our esteemed clients
• Achieve marketing targets through design of social media strategies
• Manage? create and publish original? high quality content
• Keep content on social media up-to-date
• Collaborate and communicate with writers and designers to ensure content is appealing and informative for the reader
• Monitor important parameters like engagement, likes, follows etc and keep working on it to improve for every client
• Stay up-to-date with new digital technologies and social media best practices
• Should be able to think creatively and bring in fresh ideas with brand perspective
• Do market research and competition benchmarking
• Understand the client's requirement and create strategy around it
• Prepare content and marketing calendars for client
• Communicate and coordinate with client for day to day requirements
• Prepare weekly/monthly progress reports for client
• Manage the postings on social media accounts on day to day basis
• Take the brief from clients and interact with designing team and get the creatives prepared
• Effectively communicate with the internal team members

Salary:
AED 96,000 to 156,000 per month inclusive of fixed allowances.
Additional benefits: Incentives + official trips travel expenses+ Medical, disability, and life insurance

Requirements

Skills & Abilities
• Minimum 2 to 10 years of hands-on work experience as a Digital Marketing / Social media marketing strategist or Social media manager
• Understanding of all social media metrics for measuring the performance
• Ability to identify target audience preferences and produce content to meet these preferences
• Familiarity with social media and digital marketing industry
• Excellent written and verbal communication
• Should have a multitasking skills of managing multiple clients

About the Company

OUR VISION

At study abroad, we have a strong commitment to education and career development. Our aim has always been to help international students study in a country of their choice. We are passionate about bringing international grade education to the doorsteps of our students from all over the globe.

We aspire to become the world’s leading global education advisory by connecting our students to our huge network of opportunities across the globe.

OUR MISSION

Transparency and Integrity are the two most important building blocks we believe in for the admissions process at Study Abroad. We are committed to the highest ethical standards. Study Abroad programs are designed to handhold students and help them in exploring best-fit university options, applying to multiple universities through a single application form system. Our organisation and our counselors pledge ethical and clarity in mind attitude in our interactions with our students and their families.

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