Digital & Social Media Executive

Michael Page

UAE

Ref: HP350-2811

Job description / Role

Employment: Full Time

The Digital & Social Media Executive will be taking care of all the media channels, driving their growth by increasing followers and providing outstanding interactions. The ideal candidate will also be responsible to produce highly integrated campaigns, curate content and engage with the target users across a variety of social media channels.

Client Details
Internationally recognised leisure company in Abu Dhabi

The Digital & Social Media Executive will be responsible for the following:
* Manage Social Media marketing campaigns and day-to-day activities
* Curate relevant content to reach target markets.
* Create, curate, and manage all published content (images, video and written).
* Monitor, listen and respond to users in an appropriate way while cultivating leads and sales. Monitor and remove, when necessary and possible, inappropriate user content.
* Conduct online advocacy and open stream for cross-promotions.
* Develop and expand community and/or blogger outreach efforts.
* Oversee creative design of pages (i.e.: Facebook cover, profile pic, thumbnails, ads, Twitter profile).
* Design, create and manage promotions and social advertising campaigns.
* Compile report showing results.
* Create a brand guideline framework in which social media operates in (for example when to respond, tone of voice etc.)
* Create a program to liaise with influencers, bloggers and advocates to increase awareness of the brand.
* Become an advocate for the Company in Social Media spaces, engaging in dialogues and answering questions where appropriate.
* Develop a strategy and implement a proactive process for capturing customer online reviews. Monitor online ratings and respond accordingly.
* Develop an initiative to encourage guests to share their experiences whilst they are "in the moment".
* Monitor trends in Social Media tools, applications, channels, design and strategy.
* Analyze campaigns and translate data into recommendations to improve customer experience and sales.
* Perform other miscellaneous support functions as required Website update assistance (English& Arabic)
* PR activities (Media tours, media inquiries, liaise with PR agency)

Job Offer
11,000 AED

Requirements

* 2 years' experience working in the digital space, preferably as a social media executive or Community Executive role planning, writing content and managing social media channels and campaigns in a business environment
* Understanding social media and how each platform can be used to develop awareness and engagement with audience
* Experienced in running social media campaigns with proven success
* Social media reporting
* Excellent communicator
* Outstanding copywriting and proofing skills
* Experience in using analytic tools
* Proficiency in writing, speaking, and understanding English & Arabic language.
* Ability to multi-task, adapt and react to a fast changing environment

About the Company

Michael Page is one of the world's leading professional recruitment consultancies, specializing in the placement of candidates in permanent, contract, temporary and interim positions with clients around the world.

The Group has operations in the UK, Continental Europe, Asia-Pacific and the Americas. In the Middle East we focus on the areas of:

Finance & Accounting Banking & Financial Services Procurement Property & Construction Engineering & Supply Chain Oil & Gas Technical and Engineering Human Resources Sales Marketing Technology Secretarial Executive Search Legal

The Group operates through 161 offices in 33 countries and employs over 5,000 employees worldwide.

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