Sorry! This position is no longer accepting applications.

Director of Marketing & Communications

AccorHotels

Dubai, UAE

Ref: RP714-6151

Job description / Role

Employment: Full Time

THE POSITION

This role oversees and leads all marketing & communication efforts in the hotel. Director of Marketing & Communications is responsible to create and promote on-brand messaging to customers through various channels with the goal of enhancing the image of the hotel, driving consumer awareness, increasing market share, and building brand awareness. This role oversees and leads all marketing & communication efforts in both hotels.

KEY ROLES & RESPONSIBILITIES

- Responsible for the planning and execution of content creation as well as creative agency briefing (including copy writing, photo/video shootings) ensuring delivery in adherence with brand guidelines and hotel positioning
- Manage all activities within the marketing department, ensuring all brand standards are followed
- Creates & executes marketing plan according budget
- Serve as the hotel's primary brand ambassador, ensuring that brand guidelines are followed
- Develop the hotel's communication strategies and execute the marketing campaigns in conjunction with the Sales, Spa, Food and Beverage departments to ensure profit growth and brand exposure
- Plan and oversee the hotel's advertising and promotional activities
- Pro-actively identify relevant marketing partners for the hotel and manage these relationships profitably to raise hotel awareness, drive demand, deepen loyalty and enrich brand experience
- Verifies all advertising for the hotels in digital channels is in alignment with brand voice
- Build and maintain positive relations with the Corporate and Regional offices
- Oversee photo and video shoots for the hotel and seasonal campaigns
- Other duties as assigned

Requirements

PERSONAL ATTRIBUTES

- Excellent understanding of luxury market
- Excellent understanding of all hotel departments
- Professional presentation skills
- Knowledge of basic accounting, math skills and analytical capabilities required
- Ability to assess/evaluate employee's performance fairly
- Must have strong interpersonal skills with attention to details
- Strong written and verbal communication skills
- A leader with a positive attitude
- Strategic thinking combined with the ability to move strategy to action
- Problem solving skills
- Managerial / Leadership skills
- Self-motivated, creative and confident, with a highly energetic personality
- Creative, independent, and manages stress gracefully
- Ability to meet deadlines consistently
- Pro-active and taking initiative
- Must be organized and ability to work and follow systems and procedures
- Must be adaptable to change of strategy, ideas, systems etc.
- Must be guest service oriented
- Proficiency in organizational planning with the ability to multi-task

EXPERIENCE & QUALIFICATIONS

- Bachelor's degree in Marketing, Business, or related major
- Minimum 5 years experience in the marketing, digital or related professional area
- Hospitality marketing or advertising agency experience preferred
- An experienced marketing expert, a dynamic and self-driven, creative individual
- An engaging and empathic leader
- A passionate individual with experience in marketing; traditional & digital; as well as e-commerce and communication (PR)
- Strong luxury hotel background is preferred
- Fluency in English, written and spoken

About the Company

A caring employer providing respect, training and career development for our employees. An attractive employer offering more than 100 professions across the 5 continents.

We are much more than a world leader. We are 250,000 hoteliers with the same shared passion for welcoming. We take care of millions of guests in our 4,300 addresses and on our digital platforms. As an operator and franchisor (HotelServices), owner and investor (HotelInvest), we invest all our energy into making "Feel Welcome" resonate as the finest hotel promise.

From luxury to economy and in every corner of the globe, AccorHotels'​ more than 20 brands meet all the needs of business and leisure travelers seeking comfort, attention and high-quality services.

Get personalised updates on latest vacancies
Candidates who applied for this job also applied for:
Brand General Manager - Multinational Beauty Business
Michael Page
UAE 21 Dec
Performance Marketing Executive
Deriv DMCC
Dubai 20 Dec
Job Alerts by Email
  • Personalised updates on latest career opportunities
  • Insights on hiring and employment activity in your industry
  • Typically sent twice a month
Director salaries in UAE

Average monthly compensation
AED 43,500

Breakdown available for industries, cities and years of experience