Franchise Manager

Job description / Role

Job Title: Franchise Manager Department: Franchise Development and Operations

Reports To: Senior Management

Job Summary:

The Franchise Manager is responsible for driving the growth, performance, and success of the franchise network. This role involves managing franchisee relationships, ensuring compliance with brand standards, providing training and operational support, overseeing financial performance, maintaining brand consistency, and implementing marketing strategies. The Franchise Manager plays a key role in maximizing profitability and ensuring a seamless franchise experience.

Key Responsibilities:

Franchise Development

• Identify and assess new market opportunities for franchise expansion.
• Recruit, evaluate, and onboard prospective franchisees.
• Lead contract negotiations and finalize franchise agreements.
• Support new franchisees with site selection, store setup, and launch.

Franchise Operations

• Conduct regular store and market visits to uphold brand and operational standards.
• Provide ongoing operational support and swiftly address franchisee concerns.
• Track key performance indicators, including sales, profitability, and customer experience.

Financial Management

• Work closely with franchisees to optimize buying budgets and inventory efficiency.
• Guide franchisees on cost control measures and pricing strategies.
• Ensure timely collection of franchise fees and financial commitments.
• Analyze financial data and offer strategic recommendations for improved performance.

Brand Image & Marketing

• Ensure franchisees uphold brand identity, visual merchandising, and operational excellence.
• Collaborate with franchisees to execute marketing strategies in alignment with brand objectives.
• Work with the marketing team to drive brand awareness at local and regional levels.
• Evaluate marketing initiatives and promotions, providing insights for improvement.

Training & Support

• Develop and conduct training programs for franchisees and their teams.
• Offer guidance on inventory management, operational efficiencies, and customer engagement.

Relationship Management

• Foster strong partnerships with franchisees to enhance collaboration and loyalty.
• Act as the key liaison between franchisees and the corporate office.
• Organize regular meetings, updates, and knowledge-sharing sessions.

Qualifications:

Bachelor’s degree in Business Administration, Marketing, or a related field (Master’s degree is a plus).

• Proven experience in franchise management, retail operations, or business development.
• Strong knowledge of franchise laws, regulations, and contracts.

Skills and Competencies:

• Excellent interpersonal and communication skills.
• Strong analytical and problem-solving abilities.
• Leadership skills with the ability to manage and inspire franchisees.
• Ability to multitask and prioritize in a fast-paced environment.
• Proficiency in MS Office Suite, CRM software, and budgeting tools.

About the Company

Quest Search & Selection is a specialist recruitment consultancy with over 20 years' experience in sourcing the world's best candidates for the global Retail, FMCG and Hospitality sectors.

With offices in the UK & Dubai, we have an international presence and a global reach. Our recruiters place candidates locally and internationally for a wide variety of roles focusing on the following areas:

Retail Buying & Merchandising, E-commerce & Digital, Food & Beverage, Hotels, Hospitality & Operations, Retail Stores & Operations, HR & Recruitment, Procurement, Supply Chain & Logistics, Sales & Marketing, Technical and New Product Development.

We work in partnership with our clients who range from famous international brands within the Retail, Restaurant, Hotel and Consumer products space. Our reputation is built on our in-depth understanding of the industry and our consultants' skill, knowledge and passion for their sectors.