Junior Social Media Executive - Chinese Speaker

Job description / Role

Junior Social Media Executive - Chinese Speaker (Level Shoes)

Who We Are

Chalhoub is the leading luxury retailer in the Middle East. With more than 700 stores, 300 brands, and 60 years of experience in the region, we are the premiere destination for luxury goods. To fuel the next stage of the organization's growth, we are looking to develop a world class digital and e-commerce capability. Building on our strong data foundations, we are looking to create an agile and truly customer-centric organization to deliver significant growth. We are looking for top talent to join us on this journey.

What You'll Be Doing

Our Junior Social Media Executive - Chinese Speaker is responsible for creating and uploading all organic digital content across the Chinese social media accounts (Wechat, Red booklet, Douyin). He/She will manage the priorities and planning of the social strategy through a balanced view that considers both creative and business needs - ensuring the growth of our client community both in terms of reach and engagement, meeting business KPIs within budget and at scale, and giving visibility to key stakeholders across the team.

- Uploading and reporting on content on all Chinese Social Media channels (Wechat, Red booklet, Douyin)
- Copywriting, uploading and reporting for posts, stories, advertising and influencer campaigns and other provided content
- Face of content and host of Live shopping and across various channels
- Create engaging, creative, innovative content for social media channels in Chinese language
- Ensure all Chinese copywriting is in line with Brand's tone and standards
- Community management following Chinese influencer strategy (answering DMs, comments and coordinating order process, status and refund etc.) to grow channels organically
- Ensure the on-time delivery of work and overall quality of execution in line with budgets, brand standards and permissions
- Track, monitor, and understand All Things China Social performance through insights and analytics
- Managing influencers seeding (in line with strategy set by the business) and grow Chinese database
- In close collaboration with the social team, lead and manage all pre-planning for shoots as well as overseeing all post-production, and driving branded content to completion towards the Chinese content priorities

Requirements

What You'll Need To Succeed

- Fluent Mandarin (Mainland China) - speaking & writing
- In-depth knowledge of Chinese culture
- Experience in Social Media account management (Including but not limited to WeChat, LRB, Douyin ++)
- Confident, good at public speaking
- Superior knowledge in social media: Chinese trends, best practices, channels
- Luxury fashion brand and product knowledge
- Flexible and engaging writing style
- Autonomous & pro-active
- Team player

What We Offer

We will help shape your journey with us through enriching experiences, learning and development opportunities, and exposure to different assignments within your role.

Our Group offers the opportunity to support careers that may span different teams, different job roles, categories and even different countries. We offer diverse career paths for those who show drive and passion as well as the desire to learn and grow.

Amazing Benefits

We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, life insurance, child education contribution, and exclusive employee discounts.

About the Company

The Chalhoub Group is the leading partner for luxury across the Middle East since 1955. As an expert in retail, distribution and marketing services based in Dubai, the group has become a major player in the fashion, beauty and gift sectors regionally.

By blending its Middle East expertise and intimate knowledge of luxury, Chalhoub Group is building brands in the region, by offering service excellence to all its partners and a unique experience to its customers through its passionate teams.

With a growing workforce of more than 9,000 people, implemented in 14 countries, as well as the operating of over 470 retail outlets, the group's success is attributed to its most valued asset of highly skilled and dedicated teams. Professionalism and passion are what fuel the Chalhoub Group's competitive edge in today's market.

By being committed to implementing sustainable practices into their business, the Chalhoub Group has been awarded in 2013 the CSR Label from the Dubai Chamber of Commerce.