Loyalty Manager

Job description / Role

The purpose of this position is to support with the creation and management of all loyalty related initiatives aiming to improve lifetime value and NPS.

• Support the launch of loyalty programs / initiatives in order to drive customers loyalty, reduce churn and preserve / increase revenue & profitability
• Work on the creation of strategic partnerships with reputable brands to introduce an essence of exclusivity to customers
• Monitor regularly the telecom market activity and DU customer base trends and recommend new loyalty strategies, programs and actions
• Manage the day to day operations of the loyalty initiatives in order to successfully achieve the KPIs
• Prepare analysis and reports of loyalty related KPIs and make suggestions for improvements
• Work closely with involved parties to ensure successful delivery of all initiatives.

Requirements

• Bachelor degree or equivalent in a relevant field.
• Minimum of 5 years of relevant work experience in Marketing and/or CRM/Loyalty preferably at a mobile operator.

Knowledge and skills:
• Excellent ability to communicate at all levels of the organization as well as with internal and external stakeholders and team members to deliver against SLAs and KPIs.
• Knowledge of Telecom, Loyalty & Retention processes.
• Coordination with different internal and external teams to deliver programs.
• Team player.
• Delivering Results with a win-win approach.
• Attention to detail.
• Strong demonstrable organizational commitment.
• Excellent analytical, sales, commercial, strategic, financial, planning & risk management skills and attitude.
• Strong presentation skills with effective time-management.

About the Company

du is the new telecommunication services provider in the UAE. We are an integrated service provider offering voice, data, video and content services over fixed and mobile networks to residential and business customers.

du has three broad target segments:

Consumers: Focusing on individuals and households by offering mobile and fixed voice calling, Internet, data services and television. Businesses: Focusing on small to very large corporations and government agencies by offering integrated fixed and mobile business solutions including voice, data, content and applications as well as professional services.

Carriers: Focusing on providing carrier, international data networks and wholesale services to international operators, multinational corporations and telecom carriers.

The needs of our customers are our primary focus. Our aim is to provide new and innovative services that deliver a better customer experience.