Manager, Business Partnership

Job description / Role

Job Purpose:

To manage CBD's Core Products & Cobranded card partnerships end-to-end including project plan for launch, roll-out and enhancement of benefits, usage strategies, partner management (day-to-day engagement, commercials, SLAs, campaigns, lead management), CBD stakeholder management & Product Profitability.

Principal Accountabilities:

• Formulate & execute an effective strategy to ensure high activation rates for new cards acquired for both Core & Co-branded Card vide effective use of Welcome Benefits, judicious application of fees etc.
• Formulate & execute an effective strategy to ensure that voluntary attrition rate for the Co-branded cards remain in line with planned numbers, through effective communication and constant review of value proposition.
• Formulate & execute an effective strategy to drive new card sales in specific target segments including activation of partner channels (physical and digital) and CBD channels
• Product benefits based on partner strengths, competitor benchmarking and cost-benefit analysis
• Drive on-going engagement with the Co-brand partner and usage of product benefits via marketing promotions, campaigns, channel training, process changes etc.
• Cards in Force, ENR, Revenue and Margin from the respective cobranded partnerships managed.
• Responsible to assess and propose strategic partnerships for issuing / BIN Sponsorship which contributes to the overall Cards bottom-line.

Requirements

Education and Experience:

• Master's degree or equivalent degree
• Relevant experience in Cards & Payments domain
• Minimum 5-7 years of experience at a middle management level
• Previous experience in managing large loyalty programs and/or large co-branded partnerships across airlines, retail, telecom, hospitality space.

About the Company

In 1969, when we at Commercial Bank of Dubai started out little did we know that sheer grit and determination would get us where we are today. An Emiri Decree issued by His Highness the Late Sheikh Rashid Bin Saeed Al Maktoum, the founder of modern Dubai, laid the cornerstone of Commercial Bank of Dubai. We started out as a joint venture of Commerzbank, Chase Manhattan Bank and Commercial Bank of Kuwait. A minority stake was held by a few UAE businessmen.

By 1982, little more than a decade later, we evolved into a National Public Shareholding company. A feat complimented by an exponential increase in the capital base and mammoth restructuring of our operations. The feather in the cap came when the Government of Dubai became a key shareholder.

Over the decades, we have transformed ourselves into a progressive and modern banking institution. We are supported by a sturdy financial base and reigned by a strong and stable management. The proof of which lies with our customers who have stood by us over the years.