Manager Data and Customer Analytics

Job description / Role

We currently have an opening for an experienced professional, with a background in Media content, primary duties would include:
- Develop e-vision purchasing analytics for all content requirements in order to optimize the cost and enhance the quality of the content acquired.
- Develop e-vision value-adding customer analytics to provide periodic reports to our main customer in order to enhance their go-to-market strategies and promotions.
- Define end-to-end e-vision customer analytics practice from systems requirements definition to senior management reporting.

Specific Accountabilities:
- Define e-vision market and customer segmentation strategy to identify synergy initiatives using customer intelligence.
- Define end-to-end e-vision content purchasing analytics from systems requirements definition to senior management reporting in order to optimize the overall content cost of e-vision.
- Define end-to-end e-vision customer analytics practice from systems requirements definition to senior management reporting and clientele, in order to increase e-vision value-adding services to third parties.
- Develop advanced analytical capabilities such as predictive modeling.
- Define content purchasing analytics and CVM activities with respective stakeholders.
- Share best practices in content cost acquisition and customer satisfaction definition, tracking and measurement.
- Research and benchmarking client services (eLife) to other IPTV, OTT services.

Generic Accountabilities:
- Provide advice and assist in the implementation of the end-to-end data analytics initiative with the objective to optimize the overall content cost of e-vision
- Provide advice and assist in the implementation of the CVM value-adding services to third parties in regards to CVM activities
- Conduct analysis for the optimization and streamlining of specified section processes to support the accomplishment of functional synergies and to enhance company performance and efficiency.
- Monitor, follow up and report on the performance and competence of the functional team, as required.
- Collate and review drafts of the financial and manpower budget for the area of responsibility.

Requirements

- Bachelor’s Degree in analytics, Marketing or Business Administration or equivalent.
- Preferred - Specialized training in data analytics and/or CVM
- 8 years of experience, including at least 3 years in managing CVM section of a large TV and/or Telecom organization

About the Company

Etisalat has been the telecommunications service provider in the UAE since 1976, and has built up a modern telecom infrastructure and established itself as an innovative and reliable operator.

Etisalat stands 140th among the Financial Times Top 500 Corporations in the world in terms of market capitalization, and is ranked by The Middle East magazine as the 6th largest company in the Middle East in terms of capitalization and revenues. The Corporation is the largest contributor outside the oil sector to development programmes of the UAE Federal Government, and is an award-winning socially responsible corporation. Etisalat has also won accolades from across the region for its nationalization programme.