Manager SME Active Base Management

Job description / Role

Manager SME Active Base Management 3

Job purpose

The purpose of this position is to provide all relevant customer behavioural data to both assess and size opportunities to extract incremental value from existing customer base (Enterprise mobile prepaid, post-paid and fixed). The role holder oversees the segment insights & behaviours in addition to customer value modelling that are critical for a successful Customer Lifecycle Management from value proposition to go to market.

Requirements

Minimum experience:
• Minimum 7 to 12 years of experience in a marketing analytical role

Minimum education:
• Minimum Bachelor degree in Business Administration or Business Marketing (Preferably Major in Statistics).
Knowledge and skills:
• Good knowledge of the mobile market dynamics with special focus on managing & analyzing customer database.
• Strong knowledge of database management & customer value modeling.
• Solid analytical skills to understand complex and continuous changing environment
• Detail oriented with an eye on overall picture (Specifically when handling customer database)
• Great interpersonal and communication skills with ability to deliver within a cross-functional environment
• Good understanding of the core technology and its enablers with special focus on prepaid, post-paid and data Billing platforms
• Strong knowledge of handling database management software (Preferably SQL & SAS).

About the Company

du is the new telecommunication services provider in the UAE. We are an integrated service provider offering voice, data, video and content services over fixed and mobile networks to residential and business customers.

du has three broad target segments:

Consumers: Focusing on individuals and households by offering mobile and fixed voice calling, Internet, data services and television. Businesses: Focusing on small to very large corporations and government agencies by offering integrated fixed and mobile business solutions including voice, data, content and applications as well as professional services.

Carriers: Focusing on providing carrier, international data networks and wholesale services to international operators, multinational corporations and telecom carriers.

The needs of our customers are our primary focus. Our aim is to provide new and innovative services that deliver a better customer experience.