Marketing and Distribution Specialist - Temporary

Job description / Role

Overview

This role is a temporary placement for 6 months.

Responsibilities

Marketing Strategy & Campaign Execution:

• Develop and implement marketing strategies for MBC Studios' film and TV productions, ensuring alignment with the overall studio vision.
• Oversee the creation of marketing materials (trailers, posters, social media content, press kits) for theatrical, streaming, and broadcast releases.
• Collaborate with creative agencies, PR teams, and internal departments to craft impactful promotional campaigns.
• Manage media planning and advertising across TV, digital, print, and outdoor platforms for theatrical releases.
• Analyze theatrical, streaming, and broadcast campaign performance and optimize strategies based on audience insights and industry trends.

Distribution Support & Sales Marketing:

• Work closely with the sales representatives to develop B2B marketing materials for content licensing and international sales.
• Create content distribution strategies, ensuring films and series reach the right markets and platforms (SVOD, TV, theatrical, etc.).
• Prepare compelling pitch decks and presentations for distributors, streaming platforms, and broadcasters.
• Monitor market trends and competitor strategies to identify growth opportunities for MBC Studios' content.

Stakeholder & Partner Collaboration:

• Act as the key marketing liaison between MBC Studios, MBC Shahid, MBC Group TV channels, and external distributors.
• Build and maintain strong relationships with international distributors, streaming platforms, and film festivals.
• Work alongside MBC Talent and MBC Academy to promote regional storytelling and talent development.

Event & Industry Presence:

• Lead MBC Studios' marketing presence at major industry events such as Saudi Film Confex, Cannes, Berlinale, and MIPCOM.
• Coordinate press and media engagements to enhance MBC Studios' global brand positioning.
• Oversee sponsorships and promotional activations that strengthen MBC Studios' industry footprint.

Requirements

• 7+ years of experience in content marketing, distribution, or film/TV content promotion.
• Strong understanding of regional and international content distribution dynamics.
• Proven experience in campaign management, content marketing, and audience engagement.
• Excellent skills in stakeholder management, strategic planning, and sales support.
• Passion for storytelling and the entertainment industry.
• Strong command of Arabic and English.
• Multitasker.

About the Company

MBC GROUP is the largest media company in the Middle East & North Africa region that enriches people’s lives through information, interaction and entertainment. In 2002, nearly a decade after the launch of MBC1 in London, in 1991, MBC GROUP moved its headquarters to Dubai Media City, United Arab Emirates.

Today, MBC GROUP includes over 17 leading TV channels: MBC1 (general family entertainment); MBC2 & MBC MAX (24-hour western movies); MBC3 (children’s edutainment with a mix of both local productions and western acquisitions); MBC4 (entertainment for young families with a female-focus); MBC ACTION (an indigenous adrenaline-packed channel targeting young males with local and homegrown productions); MBC VARIETY (Western films and general entertainment with uninterrupted broadcasting); MBC DRAMA (24/7 Arabic drama) & MBC+ DRAMA (a joint pay-TV channel between MBC and OSN); MBC PERSIA (general family entertainment dubbed and subtitled in Farsi); WANASAH (24-hour Arabic music channel); MBC MASR & MBC MASR2 (general family entertainment geared towards the Egyptian family); MBC BOLLYWOOD (delivering the freshest in Bollywood content geared towards the region via an Arabized interface); MBC USA (on “Dish Network” in the US); MBC IRAQ (a premium channel aimed at the entire Iraqi family), MBC5 (new satellite channel dedicated to the Maghreb); all of them benefit from MBC STUDIOS which produces the region’s most compelling premium content for cinema, television and on-demand platforms. MBC GROUP also includes two FM radio stations: MBC FM (Gulf music) and Panorama FM (contemporary Arabic hit music).

Furthermore, part of MBC GROUP is Shahid and its premium subscription-based service Shahid VIP, the world’s leading Arabic streaming platform, home to highly rated original productions from the Arab world, a wide range of exclusive movies and premieres, as well as the top watched live Arab TV channels.