Marketing And Training Executive - Perfumes and Cosmetics

Job description / Role

Established in 1980, our client is a leading and renowned international distributor of more than 30 brands of fragrances, make up, and skincare across the Middle East region for Domestic Markets and Travel Retail.
They evolved with an ever-dynamic market establishing long term relationships, strong market knowledge & network of local partners which allowed them to become a key player to bring beauty to the Middle East.
Every brand has its own history, identity and purpose. Their role is to understand and consider every aspect of their uniqueness& develop “story telling” for each brand.

We are currently on the lookout for a Bilingual Marketing/Training Executive to join their dynamic team. It is a Dubai-based role involving travel in the Middle East region with the purpose of providing training sessions for Brand Ambassadors and sales staff across the region.

The role will be supporting both the Local Market and Travel Retail businesses.

Trainer Responsibilities:
- Plans and delivers initial, new launch and refresher brand training to staff at least twice a year per brand per country/region, including training on sales skills and technics, customer service. Skills that will enable the customers staff to achieve their sales targets.
- Coordinates with retailers in arranging training venues and scheduling the trainings. If there is a cost involved, ensures that this is within the budget and approved by the Brand Manager.
- Prepares all required training materials prior to the training – samples, GWP’s, allowances and gifts are ordered in advance as well as ensuring the training stocks are kept and maintained in the office.
- Creates feedback forms and consolidates the reviews from trainees making sure that this feedback is taken into account and given the attention required.
- Gathers information on competitors and the market in general making sure that their brands’ images are as high as possible following the international guidelines.

Marketing Responsibilities
- In charge of new fragrance launch preparations (average of 2 new launches per year per brand) Coordinates with local contractors in sourcing visual updating, additional promoters etc.
- Maintains a list of active visuals in the Travel Retail shops across the region and ensures the visual contents are all up to date and in line with the latest brand merchandising guidelines
- Providing planograms per brand (with different scenarios depending on the space allocated to the brand) sourced from the respective Brand Merchandising Guidelines for in-store implementation, updated with the latest launches. Coordinates with supply chain with regards to ordering POSM novelties in line with the guidelines.
- Maintaining the Promotional Calendar detailing the respective promotion dates, retailer, brand / reference focus, and promotional costs by element
- New furniture projects from design stage with designs and approvals from the Brand through to the construction and final implementation ensuring quality checks and seamless implementation in line with the Brand approved / provided designs

- An energetic story-teller with a talent to engage the attention of a group of individuals
- Dynamic “can do” attitude, passionate with high levels of initiative and a keen sense of desire to see results of initiatives
- Meticulous attention to detail and excellent analytical and strategic thinking
- Strong interpersonal skills and comfortable to work effectively within a multicultural environment
- Strong in PowerPoint, Word and Excel
- Perfect level of English and Arabic. Another language, especially French, will be considered a plus
- Passport which allows ease of travel – the role will require travel within the Middle East and occasional overnight stays
- Flexible, adaptable, reliable and able to work well under pressure
- Experience level 2-4 years in Sales/B2B/Retail/Travel Retail.
- Available to travel up to 80% to 90% of time (with a focus on Saudi Arabia).
- Experience within fashion, luxury, cosmetics, consumer goods environments, or optical industry is critical.

Salary:
AED 13,000 to 14,000 per month inclusive of fixed allowances.
Additional benefits: Health care, air ticket, visa

About the Company

KERSHAW LEONARD "WE CHANGE PEOPLES LIVES"

Who we are:

Founded in September 1999 The Kershaw Leonard Group was based upon professional recruitment practices laid down by the UK Institute of Employment Consultants whose values are still at the core of our success today.

Inherently we believe that recruitment is a people business not a CV processing business and as such we take time and care to make sure we understand the needs of both our Clients and our Candidates.

Such attention to the care side of our business together with the sheer length of time we have been established has given us a unique position. We regularly attract top class candidates who only want to work with Kershaw Leonard as they trust our confidentiality and professionalism. Similarly, more than 75% of the clients we work with come back for more when they have a new position to fill.

What we do:

Kershaw Leonard Group places exceptional talent on a Global scale. Our winning strategy is to partner very closely with a small number of clients so we can really understand their objectives, needs and aspirations in a way that allows us to intuitively know the kind of cultural fit they are looking for when the time comes for them to recruit new talent. Then once that talent is on board and part of the client’s team, to assist wherever is needed to improve performance and leadership skills

Why Us:

The Kershaw Leonard Group is more than just a recruitment agency. In addition to KL Recruitment, KL Consulting offers a vast spectrum of skills from our experienced behavioural psychologist and consultants with almost two decades of HR Director level experience in the region.