Marketing Coordinator

Job description / Role

Key tasks
- Writing copy for all marketing collateral, including brochures, letters, emails and websites.
- Understanding the product and customer needs and write thorough specs for each.
- Producing an accurate summary of total spend at the end of a marketing campaign.
- Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met.
- Co-coordinating marketing campaigns with sales activities.
- Coordinate with department for admin approvals and create a valued communication with the departments.
- Working with in-house designers to produce materials of visual impact and within brand guidelines
- Generating and executing marketing campaigns across social media platforms
- Monitoring competitor activity and generating leads for products and services.
- Preparing online and print marketing campaigns.
- Monitor and report on effectiveness of marketing communications.
- Working closely with design agencies and assisting with new product launches.
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Oversees current offerings and comes up with initiatives for new products or services
- Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
- Works with marketing staff to develop detailed marketing plans for all media channels and sales teams
- Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
- Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
- Works within the department budget to develop cost-effective marketing plans for each product or service
- Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback.

Requirements

Skills
Level of Education
- Bachelor / Licence

Areas of study
- Hospitality Management

Professional experiences
- 3 to 5 years

Languages essential
- English

Essential and optional requirements
- Excel
- Power Point
- Word
- Photoshop
- Micros

About the Company

A caring employer providing respect, training and career development for our employees. An attractive employer offering more than 100 professions across the 5 continents.

We are much more than a world leader. We are 250,000 hoteliers with the same shared passion for welcoming. We take care of millions of guests in our 4,300 addresses and on our digital platforms. As an operator and franchisor (HotelServices), owner and investor (HotelInvest), we invest all our energy into making "Feel Welcome" resonate as the finest hotel promise.

From luxury to economy and in every corner of the globe, AccorHotels'​ more than 20 brands meet all the needs of business and leisure travelers seeking comfort, attention and high-quality services.