Marketing Engineer

Alfanar

Dubai, UAE

Ref: HP271-1317

Job description / Role

Job Type
Full Time
Job Location
Dubai, UAE
Nationality
Any Nationality
Salary
Not Specified
Gender
Not Specified
Arabic Fluency
Not Specified
Job Function
Marketing, Advertising & PR
Company Industry
Construction

Job purpose

Drive marketing efforts by applying engineering expertise to promote and sell technical products, ensuring effective communication between technical and non-technical stakeholders, and contributing to business growth through strategic marketing initiatives.

Key accountability areas

Strategic marketing planning:

  • Play a key role in developing and executing strategic and operational marketing plans, budgets, and strategies to achieve specified goals and objectives.
  • Communication and collaboration:

  • Collaborate in fostering a synergistic approach among all business units through timely and effective marketing communication to targeted groups.
  • Monitoring and reporting:

  • Regularly monitor accomplishments and deviations within marketing plans, present progress reports to top management, and suggest corrective and preventive actions.
  • System documentation and improvement:

  • Manage and enhance the documentation of integrated marketing systems, continually improving these systems to leverage the benefits of a robust management information system.
  • Team development:

  • Contribute to enhancing the capabilities of the marketing team, focusing on professional and technical knowledge and best practices.
  • Research and analysis:

  • Conduct routine research and analysis, providing management with insightful findings to capitalize on marketing opportunities.
  • Continuous learning:

  • Stay updated on professional and technical knowledge relevant to business best practices.
  • Role accountability

    HR proficiency:

  • Train subordinates and form a team to work effectively.
  • Provide leadership, coaching, and direction to subordinates in all aspects of their work.
  • Delegate assignments to subordinates appropriately.
  • Ensure fair distribution of tasks to maintain morale and motivation of subordinates.
  • Delivery:

  • Perform planned activities to meet operational and development targets according to delivery schedules.
  • Utilize resources effectively to achieve objectives within efficient cost and time.
  • Provide periodic reports detailing deviations and execution of planned tasks.
  • Problem-solving:

  • Resolve any related problems that arise and escalate complex operational issues as necessary.
  • Business process improvements:

  • Coordinate well-defined written systems, policies, and procedures, seeking automation opportunities whenever possible.
  • Compliance:

  • Comply with related policies, procedures, and work instructions.
  • Health, safety and environment:

  • Ensure compliance with relevant safety, quality, and environmental management procedures and controls within the defined area of work to guarantee safety, legislative compliance, and delivery of high-quality products and services.
  • Academic qualification

    Bachelor's degree in electrical engineering

    Work experience

    5 to 10 years

    Technical / functional competencies

  • Advertising concepts
  • Brand development
  • Competitive analysis
  • Customer relationship marketing
  • Web marketing
  • Product profitability analysis
  • Marketing programs
  • About the Company

    alfanar builds efficient energy systems & solutions of the present and sets up infrastructures for a brighter future.

    We assist utility sector partners & customers in transforming cities into sustainable, habitable, and inclusive Smart Cities by harnessing renewable energy resources from wind, solar, and waste heat energy. Promoting the transition to a sustainable eco-conscious future.

    Using world-class technologies, we develop unrivaled quality electrical solutions & products from our manufacturing facilities, to solve the world’s major energy challenges and make the world a better viable place.

    Diligence, Efficiency, and Innovation are the key criteria our teams adopt in order to continuously provide effective solutions. We’re constantly equipping our teams with the tools they need to expand their horizons and reach higher grounds.

    Being in an ever-changing environment with a crucial impact on their surroundings, our employees are nurtured to become keen thinkers with highly refined skills and a consistent outlook on the future, working together on finding the next big innovation.

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