Ref: MP993-23

Job description / Role

Employment: Full Time

• Responsible about brand building across Madi international work field as per set strategy & client expectation.
• Develop brand business plan based on brand strategy and positioning.
• Develop & Execute strategic trade marketing plans and ensure on time implementation.
• Develop & Execute marketing activity, POSM, catalogues, communication, media & PR plans and ensure on time implementation.
• Ensure proper communication of all plans with respective people within the company such as sales teams and principles.
• Market visit
• 360 degree brand management
• Full brands management (Unlimited number of brands as per companies requirement)
• Ensure regular principle update on brand executional plans.
• Maintain efficiency in execution considering quality / time and importance as per set deadlines.
• Conduct Market research studies which covers all business related aspects such as market dynamics, competitive analysis, price collections, client’s satisfaction, industry best practices, etc…
• Regularly monitor and report international as well as local market trends to identify opportunities and potential portfolio expansion.
• Source new brands / product portfolio based on market feedback and opportunities.
• Develop & execute private label brands identity (design / layout / packaging / internal and external communication materials, growth plans, etc…)
• Plan and execute trainings, seminars and workshops whether internally or externally.
• Plan and execute events and exhibitions as per company requirement.
• Maintain cost efficiency at all times while not compromising on quality / deadlines / collaboration with third party & not to exceed approved budget.
• Any other responsibility assigned from time to time.


• Stays on top -Reads relevant articles, etc. using Internet and/or attends seminars, conferences to keep self-informed about the Company’s environment, competitors, and the developments in the field.
• Identifies and Suggests Improvements: Sees chances to do things better and suggests improvements.
• Builds or maintains rapport with a wide circle of clients. Pursues formal relationships with associates, clients and others.
• Gets and gives ideas, suggestions and help from/ to other team members. Values team members’ contributions.
• Acts on values when it is not easy to do so: Publicly admits having made a mistake and speaks it out. Being truthful at all times.

About the Company

We laid the foundation of Madi International in the year 1991, and for over 29 years, we have been on a mission to transform & elevate the beauty space. We started our business in Dubai and today, we are successfully operating in the United Arab Emirates, Saudi Arabia, Qatar, Oman, Bahrain & Lebanon.

We aim to continue working & partnering with the most reputable local and international beauty brands and deliver the best services in the premium professional health & beauty industry. When it comes to beauty, we want to be the partners that you can trust for your hair, skin and wellness.

The idea of beauty is always shifting! We are doing our bit to make it more inclusive and more diverse. We hope to redefine the conventional beauty standards and help everyone feel beautiful, inside and out.

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