Marketing Manager

Job description / Role

Our client is seeking competent and experienced marketing manager to work in their new outpatient center in Dubai, UAE.

This is a new venture start-up environment and organization. An ideal candidate should have start-up experience, but at a minimum, the candidate should be able to work in an organization that needs to develop systems and culture.

Key responsibilities

• Develop and execute marketing strategies to increase awareness about the center's NDD services, targeting families, educators, and healthcare providers.
• Establish partnerships with schools, childcare centers, and educational institutions to promote early intervention and create referral pathways. This may include organizing workshops or informational sessions for staff and families.
• Work closely with local hospitals, pediatric clinics, pharmacies, and therapy centers to build alliances that are mutually beneficial, driving patient referrals and strengthening the center's network.
• Develop and lead campaigns focused on raising awareness about neurodevelopmental disorders, aiming to educate the community, reduce stigma, and attract families in need of the center's services.
• Generate educational content for parents, teachers, and caregivers on topics related to NDD, providing resources on early signs, intervention benefits, and center services through blogs, newsletters, and social media.
• Manage a digital presence that emphasizes the center's specialized services, using targeted online advertising and social media to reach parents, schools, and healthcare professionals.
• Conduct research to understand the specific needs of families with children who have NDD, adapting marketing efforts to address these needs and support outreach.

Qualifications

• Master's degree in management with marketing as specialization.
• Bachelor's degree in healthcare management or a related field would be an added advantage.
• Minimum 7 years in healthcare marketing, with experience in pediatric or special needs services preferred.
• Ability to build and maintain partnerships with educational and healthcare institutions is essential, along with knowledge of digital marketing platforms.
• Proven success in developing marketing plans and campaigns.
• Excellent written and verbal communication skills.
• Metrics-driven marketing mind with eye for creativity.
• Strong leadership and strategic thinking skills.
• Exceptional communication and interpersonal abilities.
• Fluent in English (Arabic proficiency is an advantage).

About the Company

We lead in the creation and delivery of innovative workforce solutions and services that enable our clients to win in the changing world of work.

ManpowerGroup powers the success of many of the world's most dynamic organizations. We deliver innovative workforce solutions that enhance competitiveness, increase efficiency and spur productivity. Combining global reach with local expertise - 3600 offices in over 80 countries - we know the changing world of work and bring a deep understanding of the companies we work for and the industries we service.

ManpowerGroup entered the Middle East in December 2007 after acquiring local company Clarendon Parker, thus bringing 15 years in-depth local knowledge combined with a global footprint and industry shaping expertise and thought leadership. Manpower Middle East supports clients in the Middle East and North Africa regions. Our business is aligned to key skill specializations to ensure our clients requirements are met by expert and knowledgeable consultants that understand your industry and role requirement.

Our consultants are experts in finding the right talent across all industries in a broad-range of occupations including:

• IT & Telecommunications
• Engineering & Construction, Oil & Gas
• Banking, Finance & Legal
• Sales & Business Development
• Marketing, Public Relations & Communications
• Human Resources & Training
• Customer & Support Services (Secretarial and Administrative)
• Operational, Supply Chain & Logistics
• Executive Recruitment
• Emiratization Solutions
• Recruitment Program Outsourcing Solutions
• Managed Service Provider Solutions
• Talent Based Outsourcing Solutions
• Outsourced Staffing Solutions