Marketing Manager - Property & Real Estate

Job description / Role

• Manage and plan end to end Marketing/ Marketing Team
• Handle offline and online marketing
• Manoeuvre digital marketing campaigns through all areas of the project life cycle
• Clearly understand and implement digital marketing campaigns which fit client needs
• Provide analytical reporting of campaigns to stakeholders
• Establish strategy and execution plans for digital campaigns across all of the major paid media platforms channels including: Paid Search (Google Ads, Microsoft Ads), Paid Social (Facebook, LinkedIn, Pinterest, YouTube), Display (Programmatic, Retargeting), SEO and more
• Own goals and performance metrics for your campaigns, monitoring regularly to understand effectiveness and areas for optimization. Responsible for weekly reporting across all live campaigns
• Reports and analytics (very critical)
• Email marketing
• Pixel, tag and utm generation, implementation and quality assurance
• Keep up to date on best practices, industry trends, techniques and new announcements and support the team as a subject matter expert
• Establish, implement and oversee SEO strategy
• Take responsibility for page optimization for search engine marketing
• Perform ongoing keyword research, discovery and optimization for new SEO keywords to use throughout the company website and marketing materials
• All other related activities assigned by the management

Requirements

• Russian fluency Speaking, Reading & Writing
• Degree in Marketing or similar field
• Certifications in Digital Marketing, SEO, Google Ads, etc..
• PR Experience is a plus
• Property, Real Estate or Hospitality experience essential
• More than 3 years of experience managing digital marketing campaigns in Facebook, Google Ads, Bing Ads, etc
• Experience managing large digital media budget and deploying budget across multiple advertising platforms
• Superior knowledge of search engine criteria/algorithms, best practices, trends and industry developments
• Strong ability to think outside of box and savvy mind for Marketing
• Top-notch communication skills and a collaborative spirit
• Working quickly without compromising quality

About the Company

SSA Ltd. (Sommerman Skinner Associates) find out the detail to allow you to make qualified judgments about your career and its progression. On the companies that we represent (over 2000 spread across a diverse spectrum of industry) we will be able to inform you of contracts pending, awarded, company growth, opportunity, relative reward and internal prospects. We believe that through spending time and effort front end through interviewing or individual dedication we can offer real advice that will be valued. Our founder is degree qualified with extensive exposure to industry and with a career also behind him in Recruitment Management. Our team is made up of qualified construction professionals. We specialise in both permanent and freelance opportunities to qualified construction professionals.

Disciplines covered include:

Site Engineers, Site Agents, Project Managers, Contracts Managers, Quantity Surveyors, Commercial Managers, Planners, Safety, Purchasers, Estimators and Design Executive.