Marketing & Social Media Manager B2B

Hotel Data Cloud

Dubai, UAE

Ref: RP345-02

Job description / Role

Employment: Full Time

Hotel Data Cloud is a B2B technology company in the travel/hospitality industry facing rapid and global expansion. We are looking for an experienced Marketing & Social Media Manager to join our company based in Dubai Silicon Oasis. This is a highly autonomous role in a fast-paced environment. Reporting directly to the company’s founders, you will be responsible for developing a marketing strategy and managing the respective campaigns. This is an opportunity to help guide our company to the next level of achievement through your strong marketing initiatives.

Requirements

Based on the strategy you have developed and in liaison with other units (such as sales, business development and customer support), you will determine which channels are best suited to market our solution. We expect deep knowledge of marketing principles, strategy creation and execution, with a demonstrated track record and previous experience in a B2B environment. Cross-functional skills that let you go beyond traditional marketing approaches and include the strategic use of social media and other digital channels are a must. Leadership skills will give you the option to advance to a director position, establishing and directing a team of domain experts as our business grows.

Your tasks will include:
- Create a marketing strategy for the company that takes the complexities of the travel/hospitality industry, our sales strategy and our freemium business model into account
- Based on this strategy: Develop, manage and execute a feasible marketing plan
- Design and coordinate the respective promotional campaigns across all channels
- Monitor and analyze the campaigns’ KPIs and determine their ROI
- Produce all written materials, including press releases, corporate marketing materials, briefing material and other communications
- Oversee all content creation and distribution activities, including social media
- If necessary, consult with external domain experts to obtain support and guidance
- Continue to develop and strengthen the company’s unique and compelling voice to build brand awareness, relevance, reputation and esteem

The package is:
- Salary up to AED 10,000/month depending on skills and experience
- Performance-based cash bonus of up to 30% of annual salary
- Health Insurance
- Additional performance-based perks

About the Company

Hotels sell rooms through booking partners, but have no straightforward way to manage the information that is displayed about their property. And vice versa, booking sites without direct contracts, purchasing rooms through third party vendors such as bed banks and wholesalers, have no direct access to accurate hotel data and content that goes beyond pricing and availability.

Hotel Data Cloud (HDC) solves this problem by providing a central database that houses a hotel’s descriptions and photos, plus many additional data points. Hotels can simply update and publish this information to any booking site - instantly. The standardized data feed even lets hoteliers push temporary changes, such us undergoing renovations.

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