Job description / Role

Employment: Full Time

Job Description

Duties and Responsibilities

- Participate in generating ideas that help in developing the marketing of the university, in line with the competencies of the main administration.
- Help in evaluating the marketing and technical production for the department, proposing new ideas and follow up on their implementation.
- Contribute to the performance of the university and prepare a periodic report that includes the performance of the department over specific periods.
- Develop proposed and implementable development plans.
- Post marketing materials on the university's website.
- Revise and update the university's publications.
- Oversee the media monitoring and content analysis of the university's news.
- Assist in marketing the future plans of the university by producing publications, and organizing marketing campaigns and events.
- Develop external partnerships to enhance the University's relations with the International community.
- Assist in building a database of the partners and sponsoring institutions, including data of their employees.
- Build media relationships with local, regional and international media.
- Craft a robust, effective, creative, and forward thinking PR strategy.
- Explore various avenues and platforms for our corporate message circulation.
- Research, write and distribute press releases & communications to targeted media / regions/ specific audiences.
- Work as part of the marketing team to develop content adverts, videos, social media.
- Assist with the production of publications, such as in house brochures and newsletters
- Proofread and edit online and printed Documents.
- Liaise on a daily basis with stakeholders and the media, often via telephone, email and face to face meetings

Requirements

Minimum Qualification

- At least a Bachelor's degree in public relations, journalism, mass communication, marketing, or related field

Preferred Qualification

- Training courses in effective communication skills
- Training courses in measuring and achieving customer satisfaction.
- Training courses in customer care and service excellence.
- Training courses in common mistakes in marketing and sales activities.

Specialized competencies

- Strong leadership skills, engaging personality, and public speaking
- Excellent organizational and interpersonal skills
- English language proficiency.
- Detail oriented, with strong written and editing skills.
- The use of computer programs and applications particularly MS Office Suite<b>

Expected Skills/Rank/Experience

- 36 years of relevant experience

About the Company

Founded in 1976 by the late Sheikh Zayed Bin Sultan Al Nahyan, UAEU is a comprehensive, research-intensive university enrolling about 14,000 Emirati and international students. As the UAE’s flagship university, UAEU offers a full range of accredited, high-quality graduate and undergraduate programs through nine Colleges: Business and Economics; Education; Engineering; Food and Agriculture; Humanities and Social Sciences; IT; Law; Medicine and Health Sciences; and Science. With a distinguished international faculty, state-of-the art new campus, and full range of student support services, UAEU offers a living-learning environment that is unmatched in the UAE.

As a research-intensive university of international stature, UAEU works with its partners in industry to provide research solutions to challenges faced by the nation, the region, and the world. The University has established research centers of strategic importance to the country and the region which are advancing knowledge in critical areas ranging from water resources to cancer treatments. UAEU is currently ranked the number one research university in the GCC, number two in the Arab World, and #370 globally.

UAEU’s academic programs have been developed in partnership with employers, so our graduates are in high demand. UAEU alumni hold key positions in industry, commerce, and government throughout the region. Our continuing investments in facilities, services, and staff ensure that UAEU will continue to serve as a model of innovation and excellence.

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