Parent Relations Officer

Taaleem

Dubai, UAE

Ref: HP749-45

Job description / Role

Employment: Full Time

Key Accountabilities:

Customer Service
• Promoting the school in the best possible way by providing customer service excellence to parents and visitors.
• Coordinate and lead school tours for prospective new parents ensuring that tours are tailor-made to meet their needs as much as possible and promote the school’s academic and non-academic achievements.
• Lead the parent journey, mapping and measuring how customer service at all points supports Taaleem’s brand promise and encourages parent endorsement.
• Maintain open lines of communications with existing parents and ensure that their feedback including concerns, complaints and compliments are handled effectively and passed to the relevant member of staff, efficiently and in a timely manner. Liaise with other school personnel or departments as required.
• Resolve, or escalate through the correct channels, non-academic school issues that parents or parents groups may raise.
• Ensure that the Principal and relevant staff are regularly informed of problems or matters of significance.
• Undertake parent satisfaction surveys. Collate responses and produce analysis and action planning recommendations in partnership with the Principal.
• Conduct Parent Exit Surveys and prepare reports for the Principal, Admissions Manager and Central Office.

Marketing
• Develop and update communication channels, such as newsletters and social media (e.g Facebook and Instagram) in accordance with the Taaleem and school-specific Marketing Strategy to promote the school to both existing and potential new parents.
• Coordinate internally focused parent/community events in order to engage parents in school activities and celebrations and report on outcome of events.
• Liaise with Digital Marketing representative in CO to regularly update and develop the school website.
• Promote the school by identifying newsworthy stories for the media and PR opportunities.
• Guide and ensure that the school meets Taaleem branding guidelines. This will be regularly reviewed and includes, signage, collateral, touch points etc.

General
• Support and provide cover for the Admissions team as requested by the Admissions Manager
• Ensure the Taaleem policies, procedures, and codes of conduct are followed at all times.
• Attend staff meetings and serve on committees as required.
• Perform other duties as requested by direct & dotted reporting line managers / supervisors.
• Working within budget guidelines and company procedures.

Requirements

Education: Bachelor’s Degree preferred.

Experience:
• Relationship management experience; a minimum of two years in a customer focused role preferably in a service industry.
• Previous experience in a Marketing / Communications role will be beneficial.
• Experience of and interest in use of social media for Marketing.

Competencies:
• Effective communicator at different levels, both orally and in writing.
• Interpersonal skills, able to operate in a multi-cultural environment.
• Solid time management skills, the ability to multi-task and cope with peaks of demand.
• Computer literate, including all social media platforms.

About the Company

Taaleem's main activity is the development and management of early childhood, primary and secondary schools. With quality at the forefront of our offering, we tailor each project to answer the specific educational requirements of a wide range of families by offering top international curricula including British, American, the International Baccalaureate and our custom early childhood programme.

Taaleem, which means education in Arabic, is committed to inspiring students and helping them to identify and develop their passions and talents. We only recruit the best international teachers who are capable of delivering our international curricula in a creative and engaging manner.

Taaleem is seeking to raise the educational standards in the region. The combined experience of its core team of senior education leaders in international education policy, operations and global management best practices means Taaleem is well positioned to ensure the creative of truly exceptional schools that satisfy the most comprehensive and exacting education developmental requirements.

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Personal Assistant salaries in UAE

Average monthly compensation
AED 10,000

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