PR & Communications Specialist for an International Professional Services Firm

Job description / Role

The PR and Communications Specialist is responsible for growing and maintaining the firm’s reputation and brand. The candidate will create, plan and execute PR strategies, identify media opportunities, build and maintain media relations, and manage conference opportunities in the region.

Responsibilities
PR and media strategy
• Work in close coordination with the PR firm to formulate PR campaigns, strategies and activations to promote the firm’s thought leadership in the media
• Ensure that our campaigns are aligned with our strategic goals
• Support in the dissemination of press releases and articles
• Stay on top of industry current trends, competitors’ news, news stories and areas of trending public interest
• Build consistent editorial plans
• Build relationships with thought leaders to grow industry awareness

Media Relations
• Establish and maintain relationships with media contacts, key influencers, and digital communicators
• Leverage existing media relationships, including broadcast, traditional, and online to land prominent placements
• Conduct media outreach and seek high-level media placements
• Manage media inquiries and interview requests in a timely and professional manner
• Identify the right publications/media outlets to expand our presence in the region

Content Creation
• Spearhead PR content development and deployment of assets (imagery, press releases, key messages, storytelling/feature/pitch packages)
• Collaborate with subject matter experts to craft compelling story angles and develop diversified asset packages to maximize coverage opportunities
• Proofread and edit content to ensure writing is clear, compelling, and on-brand
• Brief VCS designers and guide them through efforts to innovate on PR and media formats

Conferences and corporate events
• Build out the firm’s conference speaking calendar
• Source and negotiate conference opportunities across our industries
• Lead promotional and branding activities for conferences/events
• Act as an events team lead and a liaison for all event projects to ensure client satisfaction
• Take an active role in handling logistics of events managed and supported by the firm
• Evaluate opportunities for partnerships, sponsorships and advertising on an ongoing basis

Expert Communications Coaching
• Support in all aspects of media trainings with clients and contractors, liaising with seniors/participants on content, attendance and logistics
• Organize, schedule, and prepare key leaders for press interviews
• Lead all aspects of seniors’ photo shoots and media bios

Reporting
• Monitor local media report and handle various media requests
• Support the marketing team in providing analysis and building weekly and monthly activity reports

Others
• Maintain repository of photo assets and digital files
• Support in managing viewpoint inventory, ensuring offices are sufficiently stocked
• Follow up on deadlines and deliverables with key parties such as marketing material vendors and printers

Requirements

Qualifications:
• Bachelor's degree in communications, journalism, public relations, marketing, or related field
• 4+ years of experience in public relations or corporate communications
• Excellent organization skills
• Experience in copywriting and editing
• Demonstrated ability to prioritize tasks and manage time effectively
• Strong working knowledge of media
• Strong oral and written communication skills
• Proven ability to develop, implement, and execute successful public relations campaigns

About the Company

RecruitME are a specialized recruitment consultancy supplying top tier business support staff to Dubais leading multinational organizations. We carefully source, screen and select only the very best candidates to assist our clients in making easier recruitment decisions faster.

Differentiating ourselves from standard recruitment agencies our consultants have been carefully chosen for their backgrounds in business support for leading multinational organizations. Having been both the client and the candidate previously, we have an insiders understanding of the recruitment process and our clients needs.

What we do:

Specializing in business support positions we can assist in introducing a small selection of experienced administration, finance and human resource candidates with the relevant experience to benefit your business. Our careful screening process ensures that we have met with and can give a concise overview of each candidates skills and current situation before you meet them.

We pride ourselves on sending our clients only the very best available candidates in the market to ensure a simplified, hassle free and timely recruitment experience for all involved.