Job closed
Ref: HP698-12565
Job description / Role
We are looking to recruit an experienced PR Executive to join the Head Office of Al Futtaim Motors.The main purpose of this role is to assist and support the Communications Manager in running a fully functioning Communication Department.
As part of the Marketing team you will be responsible for co-developing and implementing the Communication plans of Al-Futtaim Motors and the brands it represents as per the annual strategies and set KPIs; maintaining the company’s leadership in the UAE / Pan Arab media by securing high-level placements in print, broadcast and digital publications, with a strong focus on lifestyle and green titles; creating and implementing the digital media strategy while building a reach out program for social influencers and developing relevant digital material along side leveraging existing media relationships and cultivating new contacts in Automotive, Business, Lifestyle, Hospitality and Travel, Inflight and Environmental titles.
You should be able to write an editorial brief, collect the right information from the various department within the business, brief the agency accordingly, verify if the material supplied by the agency is according to the brief, amend any incorrect information and make sure the final editorial adheres to the guidelines and requirements set by the Communications Manager.
You should be able to prepare LPOs and other financial letters required by the department and liaise with the agency and the supplier that all financials are up-to-date.
Requirements
To be considered for this role you will ideally be a graduate and will have a minimum of 4 years’ experience in a hands-on public relations roles with automotive brands (experience in luxury PR is a bonus). It is essential that you possess solid Media Relations within the UAE media landscape across channels and tiers and have demonstrable excellent verbal and written communication skills
As prior PR experience is a requirement for this position it is expected that you will have a solid portfolio of corporate communications deliverables and writing samples, alongside a strong capability of managing third party suppliers. You will act as the face of the company and therefore will have a proactive, professional and presentable nature.
About the Company
Established in the 1930's, the Al-Futtaim Group initially operated as a trading enterprise. Rapid development throughout the 1940's and 50's saw it establish itself regionally as an integrated commercial, industrial and services organisation, positioning itself one of the leading business houses in the lower Gulf region. Today, it operates collectively over 40 companies bearing the Al-Futtaim name, dominates many market segments in the UAE, and has expanded its sphere of operation to include Bahrain, Kuwait, Qatar, Oman and Egypt.
The Group comprises a diverse range of strategically positioned operating subsidiaries and associate companies, structured to give the Al-Futtaim Group the flexibility and versatility to keep ahead of local competition while keeping pace with the ever-evolving global business scenario. The Groups continued investment in world-class systems technology is clear evidence of its commitment to maintain leading edge performance and service delivery.
The success of the Al-Futtaim Group can be attributed to a business approach that combines the ability to change with the traditional values of integrity, service and social responsibility that define its core business philosophy. This, linked with the Groups belief in decentralisation, gives the heads of the operating companies a high degree of functional autonomy and authority, providing the Group with essential flexibility, and individual employees a clearly defined work culture and sense of responsibility.