Product and Pricing Manager

Job description / Role

Overview of the role:

Lead the execution of the product strategy for BYD and Polestar within Al-Futtaim Electric Mobility. Act as the voice of the UAE customer, ensuring each product meets evolving market demands with speed and precision. Drive commercial success of the portfolio by aligning consumer needs, competitive positioning, and the brand promise of two of the world’s most innovative electric vehicle manufacturers.

What you will do:

• Define target segments and core customer personas for each model in the BYD and Polestar lineup
• Manage the full product lifecycle across the BYD and Polestar range, ensuring timely updates in line with tech trends and market feedback
• Optimize volume and profitability by shaping grade walk, pricing, and specification strategy aligned to cost/value ratio
• Conduct real-time competitive analysis and develop proactive product and pricing actions to support growth and manage inventory performance
• Engage with BYD and Polestar regional/global teams to influence product roadmaps and pricing strategy for UAE market success
• Collaborate with internal stakeholders (Sales, Demand Planning, Marketing) to align on product availability, launch timelines, and go-to-market readiness
• Operate with urgency, precision, and data-backed decision-making to stay ahead in the fast-moving EV market

Required skills to be successful:

• Experience in product lifecycle management
• Experience in analytical and financial modeling
• Proficiency in using pricing and forecasting tools
• Knowledge of electric vehicle technology, ecosystems, and consumer adoption trends

About the team:

Reporting to the Senior Manager Product and Pricing and will work closely with the broader internal and external stakeholders.

What equips you for the role:

• Bachelor's Degree in Mechanical or Business Administration
• 5 years of experience in product management or planning roles in the automotive industry
• Experience with OEMs or major distributors in the UAE/GCC preferred
• Knowledge of electric vehicle brands, technologies, or mobility innovation is a strong advantage

About Al-Futtaim Automotive

A major division of the UAE-based Al-Futtaim Group of companies, Al-Futtaim Automotive is an industry leader with presence in 10 countries across the Middle East, Asia and Africa. Our core business activities at Al-Futtaim Automotive include distribution, manufacturing, leasing and aftersales, and we are firmly established as the regional representative of some of the world’s most iconic automotive brands: Toyota, Lexus, Honda, Jeep, Chrysler, Dodge, Volvo and RAM as well as electric vehicle brands.

We are driven by a customer-centric approach, constantly pushing the boundaries on innovation, quality standards, and value-added service across our vast universe of customers - right from motoring enthusiasts to fleet operators to contractors. Our mission is to become the leader in custom-made mobility solutions by delivering nothing less than world-class omni-channel experiences.

We channel our local expertise and global trust to deliver one of the most comprehensive portfolios of mobility products and solutions, from passenger cars to SUVs, electric vehicles to high-performance motorbikes, commercial vehicles to industrial & construction equipment.

What keeps the company moving forward is a 9000-member strong team, with inspiring possibilities for growth, throughout the career path. This is Al-Futtaim Automotive and we empower talent to move forward.

About the Company

Established in the 1930's, the Al-Futtaim Group initially operated as a trading enterprise. Rapid development throughout the 1940's and 50's saw it establish itself regionally as an integrated commercial, industrial and services organisation, positioning itself one of the leading business houses in the lower Gulf region. Today, it operates collectively over 40 companies bearing the Al-Futtaim name, dominates many market segments in the UAE, and has expanded its sphere of operation to include Bahrain, Kuwait, Qatar, Oman and Egypt.

The Group comprises a diverse range of strategically positioned operating subsidiaries and associate companies, structured to give the Al-Futtaim Group the flexibility and versatility to keep ahead of local competition while keeping pace with the ever-evolving global business scenario. The Groups continued investment in world-class systems technology is clear evidence of its commitment to maintain leading edge performance and service delivery.

The success of the Al-Futtaim Group can be attributed to a business approach that combines the ability to change with the traditional values of integrity, service and social responsibility that define its core business philosophy. This, linked with the Groups belief in decentralisation, gives the heads of the operating companies a high degree of functional autonomy and authority, providing the Group with essential flexibility, and individual employees a clearly defined work culture and sense of responsibility.