Real Estate Digital Marketing Specialist

Smart Concept Real Estate

Abu Dhabi, UAE

Ref: SP399-03

Job description / Role

Employment: Full Time

The Digital Marketing Specialist’s role is to design, create, and deliver marketing programs. This role requires an in-depth knowledge of real estate industry and market goals. Proficiency in graphics, web advertising, social media and web development is a must.


- Plan and manage social media platforms (Google Ads, Facebook etc.)
- Maneuver digital marketing campaigns through all areas of the project life cycle
- Develop and monitor campaign budgets
- Prepare an accurate report on our marketing campaign's overall performance
- Optimize campaigns to improve marketing results
- Build and optimize landing pages/ website for conversion
- Working to plan and design our future product lines
- Forecast sales performance trends, both Off-Plan and Secondary
- Monitor competitions and provide suggestions for improvement
- Build and execute multiple marketing campaigns to help expand the real estate brand
- Create, deliver and edit marketing materials and advertising campaigns that are effective and timely

AED 5,000 to 8,000 per month inclusive of fixed allowances.


- Bachelor's degree or equivalent
- Familiar with online marketing strategies
- Basic knowledge of Web and graphic design
- Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
- Experience with SEO and SEM
- Strong written, verbal and collaboration skills
- Familiar with UAE Property Internet advertising, especially the performance advertising market
- Digital Marketing Specialist in Real Estate: 2 years (Required)

About the Company

Smart Concept is a specialized real estate consultancy services company established in Abu Dhabi in 2013, providing an outstanding property consultancy services to the elite clients and investors in the emirate of Abu Dhabi.

OUR VISSION is to be a leader in property consultancy business and be recognized as the premier property management and commercial brokerage in each market that we serve. Our commitment to the market excellence is to provide the most innovative and comprehensive integrated real estate services for real estate providers and property seekers in the middle east.

OUR MISSION is to create sustainable economic value for our clients and investors through acquisition of assets that provide higher returns and display significant potential facilitate clients with satisfying brokerage service. Whether our client is looking to buy, lease or sell with our experienced team on hand we guarantee to provide the correct information and advice throughout the process.

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