Senior Communications Manager - Fenty Universe

Chalhoub Group

Dubai, UAE

Ref: GP285-4248

Job description / Role

Employment: Full Time



Working as a Senior Communications Manager you will be responsible for being the voice of Fenty Universe brands in the market, ensuring brand equity and vision is adhered to at all times. You will manage the planning and implementation of appropriate marketing strategies to reach greater brand awareness and key sales and profitability objectives.

You will have a deep understanding and passion for the beauty industry and will be a prestige marketing strategist who can work closely and confidently with key cross-functional partners. You will work collaboratively with the Brand team, Sephora's Marketing team & key local partners, as well as primary contact with our global brand partners in San Francisco.

What you will be doing:

- Setting the Fenty universe's local Marketing strategy including influencers relations, events management & owned social media channels
- Manage, guide and lead PR & Social media team
- Manages the team and leads the implementation and execution of marketing plans which grows brand awareness, brand love and reach for Fenty in the region in line with the global & Local strategy.
- Lead all marketing and communication activities in the region including all events, influencers, and media relations & partner as well as leading and guiding the Social and PR team.
- Create marketing investment plans to meet KPIs
- Brand guardian in market, ensuring our brand equity and vision is always adhered to
- Manage PR & social media agency and optimize investments
- Work closely with global brand team on timelines, key dates, and specific local needs
- Accountable for ensuring that the budget tracker is always up-to-date and within budget allocated
- Liaise closely with Associate PR Manager ensuring we are maximising and leveraging PR and influencers within our marketing plans
- Gaining co-operation, commitment, support and co-ordination across all functions
- Prep and lead monthly MKTG reporting


What you will need to succeed:

- 7+ years relevant experience; beauty industry/brand experience strongly preferred
- Team management experience
- Influencer relationships within the GCC region
- Proven experience of launching/managing a marketing plan in a retail business.
- Experience of managing campaigns from start to finish.
- Fashion or luxury goods experience desired; passion for the beauty industry.
- Working with global head office experience preferred.
- Proficient in all Microsoft Office applications (Excel, Word, PowerPoint)
- Ability to cultivate strong partnerships across cross-functional teams.
- Creative thinker and proactive, resourceful problem solver.
- Ability to seek out and identify up-and-coming global beauty, fashion and culture trends.
- Excellent communication and project management skills.
- Organised and keen attention to detail in both managing tasks, teams and budget tracking.
- Experience presenting to the executive level.
- Able to work under pressure effectively & efficiently.
- Ability to adapt to changing priorities and multi-task.
- Strong organisational and time management skills; ability to constantly juggle priorities in a fast-paced environment.
- Positive demeanour with a can-do attitude.

About the Company

The Chalhoub Group is the leading partner for luxury across the Middle East since 1955. As an expert in retail, distribution and marketing services based in Dubai, the group has become a major player in the fashion, beauty and gift sectors regionally.

By blending its Middle East expertise and intimate knowledge of luxury, Chalhoub Group is building brands in the region, by offering service excellence to all its partners and a unique experience to its customers through its passionate teams.

With a growing workforce of more than 9,000 people, implemented in 14 countries, as well as the operating of over 470 retail outlets, the group's success is attributed to its most valued asset of highly skilled and dedicated teams. Professionalism and passion are what fuel the Chalhoub Group's competitive edge in today's market.

By being committed to implementing sustainable practices into their business, the Chalhoub Group has been awarded in 2013 the CSR Label from the Dubai Chamber of Commerce.

Get personalised updates on latest vacancies
Job Alerts by Email
  • Personalised updates on latest career opportunities
  • Insights on hiring and employment activity in your industry
  • Typically sent twice a month