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Senior Manager - Digital & Communications

NTS Group

Dubai, UAE

Ref: NP829-253

Job description / Role

NTS Group are proudly working with one of the top luxury hospitality clients in the regional, on an exciting and pivotal role to the business. The Senior Manager- Digital & Communications will be responsible for leading the Public Relations and Social Media efforts as well as the overall marketing and brand strategy. The overall responsibility includes the development and deployment of Communications and Social Media strategy and its associated activations under the direction of the Corporate Director of Marketing, with the aim to maximize share of voice, editorial value, reach, hits, as well as customer acquisition, engagement, retention and brand awareness and exposure.

The position will also ensure that the strategy is translated into annual project plans for Communications and Social Media, and that performance is monitored and managed to ensure continuous improvement. You will also develop, enhance and implement strategic Communications and Social Media projects to support prioritized initiatives across multiple platforms to enhance the share of voice, editorial value, reach, hits, as well as customer acquisition, engagement, retention and brand awareness and exposure for the company.

In addition, you will manage department staff and teams by overseeing their performance management, recruitment, training and development to ensure high levels of engagement and competence. You will also oversee the evaluation of market conditions through the use of data from different sources and supervise research on Communications and Social Media strategies in order to identify ways to grow effectively and enhance the brand strengths, whilst also keeping up-to date on trends in social media and PR as well as demographics of customers in order to be able to deliver the strategy.


To be successful, you will hold a Bachelor’s degree (or equivalent) with a minimum of 6+ years of progressive Corporate Communications and Social Media management experience, coupled with a strong background in management of Corporate Communications and Public Relations activations. You will be a strong communicator, strategic thinker and have a proven record managing Corporate Communications.

You will also have a strong background in content creation and management in Social Media and Public Relations, with the ability to produce reports and derive valuable insights and analysis. In addition, candidates who are expert in public relations tactics, media relations and analytics, social media content development, management and analytics as well as Sprinklr solution for social media management and analytical reporting will be preferred.

About the Company

NTS Group is a leading specialist recruitment firm and experts at recruiting skilled, qualified and professional people in the Middle East.

Our promise is simple. To provide our clients and candidates an expert, professional and bespoke service whilst maintaining the highest levels of integrity and honesty.

NTS Group specialise within contingency, retained and search based recruitment campaigns across the following sectors;

Finance & Accountancy Professional Office Support Sales & Marketing Operations

To our clients, we understand people are your biggest asset and the future of your business. This is why we focus on understanding not only your technical requirements, but your culture, values and vision in order to find the right people for your business first time.

To our candidates, we believe in honesty, integrity and supporting you throughout the entire process. We listen to what you want and proactively go to market to assist you in finding your dream job.

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Senior Manager salaries in UAE

Average monthly compensation
AED 28,500

Breakdown available for industries, cities and years of experience