Senior Marketing Executive

Job description / Role

Senior Marketing Executive - Qatar Airways - Abu Dhabi

As the Marketing Executive, you will support the development, integration, and execution of profitable and effective customer engagement and multi-channel marketing strategies that will drive customer acquisition, retention, and cross-sell efforts. You will directly contribute to the delivery of the sales revenue target by assisting in the development and implementation of the marketing strategy that targets existing and new markets.

Specific accountabilities include:
• Supporting profitable, analytics-driven, multi-channel marketing strategies and programs that drive customer acquisition, retention, engagement and cross-selling, marketing research, web development, marketing communications and public relations
• Working closely with the Country Manager to provide guidance in marketing and public relations strategy initiatives within the area of responsibility
• Identifying, building and rolling out marketing best practice and maintaining marketing standards and compliance
• Supporting budget planning process for marketing and financial plans
• Supporting the development of the business strategy and ethics to build relationships, collaborate, identify opportunities, and assist in achieving the station commercial objectives

Requirements

To be successful in this role, you will need a relevant bachelors or diploma qualification combined with a minimum of three years of job-related experience. Exposure to brand or trade marketing, planning and analytics is required along with the ability to build and maintain effective working relationships across the organisation. You will need to be fluent in English (written and oral) to perform this role.

About the Company

Qatar Airways is proud to be one of the youngest global airlines to serve all six continents, and thanks to our customers’ response to our offerings, we are also the world’s fastest-growing airline. We connect more than 150 destinations on the map every day, with a fleet of the latest-generation aircraft, and an unrivalled level of service from our home and hub, the Five-star airport, Hamad International Airport in Doha, the State of Qatar.

Travel today involves a mix of short, medium and long-haul segments, with more people travelling than ever before. With the breadth of network coverage today, virtually no destination is unreachable. This is why the commitment to service is paramount; as our guests are travelling farther and more frequently than ever before, the experience on board is an important part of the journey itself.

Since our launch in 1997, Qatar Airways has earned many awards and accolades, becoming one of an elite group of airlines worldwide to have earned a 5-star rating by Skytrax. Voted Airline of the Year by Skytrax in 2011, 2012, 2015 and most recently in 2017, Qatar Airways has won the confidence of the travelling public. We have accomplished these goals by focusing on the details – how we run the business, and how you experience our airline.