Social Media Executive

Job description / Role

The Social Media & Digital Content Executive will be responsible for managing Ahmadyar Developments’ social media presence across all platforms, ensuring consistent brand storytelling, high-quality content, and strong audience engagement.

This role plays a key part in positioning Ahmadyar Developments as a trusted, design-led real estate developer through strategic content, timely communication, and creative execution.

Key Responsibilities

Social Media Management
• Manage and maintain all social media platforms including Instagram, LinkedIn, Facebook, TikTok, and YouTube (as applicable)
• Plan, schedule, publish, and monitor daily content aligned with brand guidelines
• Ensure consistency in tone, visuals, and messaging across all platforms
• Monitor comments, messages, and inquiries; respond or coordinate with relevant teams

Content Creation & Storytelling
• Create engaging content including posts, reels, stories, short videos, captions, and basic graphics
• Coordinate photo and video shoots for projects, events, site progress, and brand campaigns
• Assist in developing project-specific storytelling (launches, construction updates, lifestyle content, handovers, community features)
• Write clear, compelling captions aligned with the brand voice

Planning & Strategy
• Assist in creating monthly and quarterly content calendars
• Identify content trends, platform updates, and opportunities relevant to real estate and lifestyle branding
• Suggest creative ideas to improve engagement, reach, and brand awareness

Analytics & Reporting
• Track performance metrics (reach, engagement, growth, leads where applicable)
• Prepare basic social media performance reports
• Use insights to improve content strategy and posting schedules

Coordination & Compliance
• Work closely with designers, videographers, agencies, and internal stakeholders
• Ensure compliance with UAE regulations, platform policies, and brand standards
• Maintain organized content archives and posting schedules

Required Skills & Qualifications
• Bachelor’s degree in Marketing, Communications, Media, or related field (preferred)
• 3 years of experience in social media management (real estate experience is a plus)
• Strong understanding of social media platforms and trends
• Basic knowledge of design and video tools (Canva, Adobe, CapCut, etc.)
• Excellent written English (Arabic is a plus)
• Strong organizational and time-management skills
• Creative mindset with attention to detail

Personal Attributes
• Proactive and self-motivated
• Strong sense of aesthetics and brand alignment
• Ability to work in a fast-paced environment
• Collaborative and open to feedback
• Passion for content, storytelling, and digital branding

About the Company

An esteemed luxury real estate developer renowned for its expertise in curating opulent residences, leveraging visionary design principles and strategically selecting prime locations. Specialized in crafting exclusive living experiences tailored to discerning clientele, the company's meticulous attention to detail ensures that each property embodies sophistication, elegance, and unparalleled luxury, setting new standards in the realm of high-end living.