Social Media Specialist

Ghobash Group

Dubai, UAE

Ref: GP773-122

Job description / Role

Employment: Full Time

We are recruiting a passionate Social Media Specialist who can be the digital voice for our brands. The prospective candidate must have experience working with Food and Beverage and must be fluent in both English and Arabic.
The Role

• Develop and maintain a comprehensive social media strategy that defines how social media marketing techniques will be applied to increase visibility and traffic across all platforms.
• Should be able to use social data to research and evaluate potential markets for new product releases, businesses, acquisitions and further identify customer prospects for the company\'s products and initiative
• Ability to use their creativity and marketing skills to help generate brand awareness, sales and promote customer service through the social media networks
• Develop and implement dashboard reporting for all social media activity
• Assist and work with the management team in order to provide information about local market insights which will enable to successfully develop campaigns for our brands.
• Create weekly/monthly reports and actionable summaries to inform business decisions
• Identify valuable metrics, KPIs and social benchmarks

Requirements

• At least three years’ experience in a similar position in the UAE
• Previous experience working in a social/digital marketing companies is essential
• Bachelors degree qualification in public relations, marketing, social media management or business communications
• Ability to show examples of previous work or at least speak in detail of the step by step process whilst working with clients
• Creative writing skills are essential for this role – if you already write your own online blog, this will be a great advantage
• Excellent Arabic and English written and spoken skills are necessary

About the Company

Incepted in the late 70's, Ghobash Group has become one of the resilient business conglomerates in UAE. The privately-owned group has expanded to geographies across the Middle East, Asia, Africa and Europe through its diversified business arms.

Focused on growth through value-creation, Ghobash Group has advanced with successful milestones over the years in its business industries: Technology, Chemicals, Engineering, Oil & Gas, Water, Energy, Pharmaceutical, Retail, Trading and Real Estate.

CNS, GCG Office Imaging, Tawazon Chemical, E&I Emirates, GCG Engineering Services, Arabian Ethicals, Ataya Fashion, Prime Hospitality, and Makeen Properties. The Group has also formed Joint Ventures over the years such as Sahara Center sustaining its momentum of successful milestones throughout the years.

Sustainability, innovation, diversification, and ownership are amongst the key values the Group has been practicing for decades. Working with partners, who share the same values, the Group has added value throughout the years through profitable investment opportunities in both the private and public sectors.

In depth experience, combined with a granular knowledge of the regional economy, enables Ghobash Group to identify, and provide access to the best business opportunities across the region.

Committed to diversified growth, Ghobash Group is headquartered in the United Arab Emirates and services through its offices and factories in Saudi Arabia, Oman, India, Iraq, and Africa.

The Group values its people as family and its customers as long term partners. Embracing excellence yet keeping it personal is a key strength of the Group which is a characteristic that has not faded since its inception.

Driving success through its people and partners, with its diverse business arm, Ghobash group aims to continue to grow adding value with every opportunity, every transaction, every employee life, every partner business, every community across varied geographies.

Together we make a difference.

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