Social Media Specialist

Job description / Role

Position Title: Social Media Specialist
Employment Type: Full Time
Salary: up to 10K AED depending on experience and qualifications
Job Location: Dubai, UAE

About the Client:
A premium bakery brand in Dubai known for its artisanal pastries, breads, and exquisite desserts combining flavors with contemporary innovation.

Job Description:
-Develop and implement social media strategies aligned with overall marketing and business goals.
-Create, schedule, and manage engaging content (text, images, videos) across all social media platforms.
-Engage and grow online communities by responding to comments, messages, and trends promptly.
-Monitor performance through analytics, optimize campaigns (organic and paid), and report actionable insights.

-Open to Arabic nationals aged 40 and below, with a minimum of 2 years of relevant experience.
-Proven track record in managing social media for hospitality, café, or F&B brands preferably in Dubai.
-Skilled in content creation across Instagram, TikTok, and YouTube, with a strong sense of branding, food aesthetics, and audience engagement for premium café or bakery concepts.
-Proficient in social media analytics, scheduling tools, and managing paid campaigns.

Salary:
AED 8,000 to 10,000 per month inclusive of fixed allowances.

About the Company

RTC-1 Employment Services is a licensed recruitment firm based in Dubai, UAE. Our team has been in the market since 2004 and we are supporting various industries with their staffing needs across the Middle East and Africa.