Job description / Role
Looking for a passionate Sr. Digital Marketing Manager/Strategist who can help take the company to the next level. This is the perfect opportunity for a passionate Digital Marketer who is looking to move into a role within established design practice. You will be responsible for overseeing and implementing the Online marketing strategy of the company and its clients.
Joining our small (but powerful) digital marketing team, the Sr. Digital Marketing Manager will be responsible for all aspects of the digital world in order to drive forward our already impressive sales growth. This position is key to building future growth opportunities and will be in charge of the entire top to bottom management of digital banners, retargeting, social advertising, remarketing, pay-per-click, A/B testing, and SEO improvements, plus more.
Client-side, you will actively contribute to our clients' engagement projects, advising on focused and relevant communications that will encourage our creativity to shine. You will be exposed to high profile projects and great clients within a passionate and industrious team. You will be supporting the sales/Business team to rapidly increase the company's client acquisition.
• In-depth knowledge of Google required - Adwords, Analytics, Mobile Marketing and remarketing.
• Experience and knowledge of all social media platforms including Twitter, Facebook, Instagram, Pinterest-Snapchat.
• Self-Starter motivated with a can-do attitude to help expand our customers digital and social media presence and reach to thrive lead generation/results.
• Ability to be creative and help develop, activate and implement strategy and drive revenues and lead generation.
• Plan and deliver email and website campaigns
• Gathering requirements, analyzing, designing and delivering enhancements to the digital platform.
• Working across channels and audiences, ie web, mobile, social, email, display, paid/organic search, and API, B2B and B2C.
• Supporting the business area with digital strategy, enhancement design/management and day-to-day activity.
• Promoting optimization techniques and the use of digital analytics data to shape strategy and enhancement design.
• Ensuring agile, value-driven practices are followed and maximized
• Continuous review, capture, optimization, sharing and re-use optimal practices and processes
• Continuously monitoring, researching and auctioning on the digital landscape and competitor activity.
Candidates must have:
• 5+ years focused on end to end delivery of cross-channel digital campaigns.
• Ability to work quickly, responsively and with an openness to embrace new ideas and ways of working
• Ability to priorities tasks effectively and work proactively
• Excellent communication skills at all levels of the organization
• Experience working within a reputed digital agency supporting a complex global digital presence
• Digital marketing tools (ideally Hubspot, Salesforce Marketing Cloud, Adobe Analytics, Google Analytics, and DoubleClick).
• Sales automation tools (ideally MS Dynamics CRM, Salesforce).
• Knowledge of web technologies, development concepts and SQL/relational databases.
• Good HTML, Dreamweaver, and Photoshop skills.
Personality and culture:
• Open, honest and a strong team player
• Enthusiastic, proactive and results-focused
• Well organized, punctual and good at managing their time effectively
• Good people Manager/Leader
• Mature and resilient when dealing with challenging situations and tight deadlines
• Down to earth
• Positive with a smile on your face
• Hands-on and entrepreneurial
• Keen to work in a small but growing Agency
• Ability to work and contribute to a team as well as working autonomously
About the Company
Excelsior is a bespoke HR and recruitment consultancy, specialising in the Security, Facilities Management, Education and Automotive sectors. Excelsior provides a high quality, reliable and affordable solution to companies in these sectors.
Exciting opportunities and market insights will be regularly posted on this page. If you are a talented individual looking for a change, then our highly experienced Consultants are ready to match you with an exciting new career opportunity.