Strategic Marketing Manager

HR Source Consulting

Abu Dhabi, UAE

Ref: KP955-1334

Job description / Role

Employment: Full Time

Strategic Marketing Manager is required to join a leading global leader within it field to work in its regional headquarters in the heart of Abu Dhabi. This is the ideal opportunity for someone with a strong strategic marketing experience, branding and someone who can integrate the marcom plans. This individual will ideally come from an Enterprise, FMCG, Events or Exhibitions background.

Salary:
AED 15,000 to 35,000 per month inclusive of fixed allowances.

Requirements

Main duties will include:
• Be an expert in brand for assigned sectors, with a deep marketing knowledge and strong understanding of digital marketing, customer insights, social platforms and knowing when you use and utilize such technologies.
• Devise and implement marketing campaigns to increase revenue certain products and prospects
• Research the key buying factors for our external customers and identify key client personas and appropriate brand messages by line of business/target market
• Taking complete ownership and authority of the event in terms of awareness and increase in direct traffic. Identifying, developing and evaluating marketing strategies based on knowledge of company objectives and market trends.
• Oversea and direct all email marketing campaigns designed to create demand and generate leads
• Ensure marketing collateral flyers, brochures, guides, blogs, videos and white papers that support the sales effort and deliver value to our exhibitor clients
• Preparing marketing forecasts on regular basis & presenting to the team based on target markets.
• Develop a multi-channel marketing plans in order to achieve brand goals.
• Collaborating with design team on standardization, design and production of marketing collateral.
• Analyzing performance of all marketing programs to identify the best opportunities for optimization products. Work closely with data analytics and market insights teams to assess relevant markets for assigned brands.

Previous Experience:
• You must have proven experience working as a marketer rather than a pure industry expert.
• Strong branding capability
• Multi-channel marketing experience.Solid experience from a B2B background
• Excellent understanding marketing driven data techniques
• Marketing degree or accreditation
• Strong regional experience
• Abu Dhabi based (must be based there or be willing to relocate).

About the Company

Since 2010, our team has successfully placed some of the world’s finest graduate to mid and C-level talent in organisations across EMEA and APAC, and it all comes down to our niche approach and understanding of the market place, skill sets and trends.

From our offices in Dubai, Riyadh, London and Singapore, we run a sector specific operation. Meaning we specialise in your industry and are able to completely understand your vision, provide market insights and intelligence, and deliver the best talent to fit seamlessly into your operations.

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Marketing Manager salaries in UAE

Average monthly compensation
AED 15,000

Breakdown available for industries, cities and years of experience