Vice President - Brand Engagement & Communications

Job description / Role

THIS IS WHAT AGILITY FEELS LIKE

COMMERCIAL

Vice President - Brand Engagement & Communications

Revenue. Reputation. Relationships with 1300 organisations. Our team's task is as challenging as it is complex. They develop the revenue that drives our profitability, funds future development and improves customer service. From landside lattes to gourmet delights, they make the best of every revenue stream through fresh and innovative service propositions.

Job Purpose:

- Ignite, articulate and communicate Dubai Airports as the leading world-class airport brand, a living and inspirational brand which is immersive and interactive, and is founded on credibility and relevance to meet our global and local role as an industry leader.
- Focus on creating, leading, and supporting captivating programs and events, designed to inspire, inform, and increase awareness/loyalty, directly contributing to corporate reputation and profitability.

Requirements

Qualification:

- Experienced in managing international brands and personally leading major project delivery.
- Practical experience in securing and managing budgets, strictly adhering to timelines, and leading cross-functional teams to measurable success which reflects corporate goals.
- Ability to actively cultivate business relationships, creating value and fostering goodwill. Strong creative and analytical skills, a confident and outgoing personality, with an entrepreneurial mind-set focused on tangible outcomes. Strong negotiator and inspiring communicator.

Experience & Knowledge:

- Lead our external brand development and delivery, and ensure that this is communicated consistently and clearly. Dubai Airports brand is evolving as an integrator of innovative and relevant products, services, and partnerships, which together form the overall airport experience.
- Create, manage, package and deliver our branding message primarily to external customers (travelers), to inform, inspire, and influence them.
- Create and lead to market new strategies for connecting with our customers and contributing to commercial and corporate goals.
- Enhance Dubai Airports reputation as a competent, reliable industry leader, industry innovator, and responsible corporation.

About the Company

THIS IS WHERE THE FUTURE STARTS

We're going to become the best airports in the world. How? Because we deliver exceptional customer experiences through innovative and agile service propositions. We make a significant impact on our industry and the rest of the world. And we're central to Dubai's future as a global hub.

Our business is built on the brilliant ideas and unwavering dedication of our people. Together, we're shaping Dubai and truly connecting the world. For you, it means the chance to grow, challenge and innovate in a fast-paced, diverse, international environment. You'll break boundaries and deliver exceptional every day. You'll think big and act boldly. Most important, you'll create amazing airport experiences for millions of people, and reinvent them for millions more.