Job closed
Ref: HP350-4809
Job description / Role
You will be responsible for writing engaging, informative, search engine optimised content; sourcing images; laying out and building pages using a content management system, improving the site based on web analytics, and liaising with stakeholders across the organisation to source content and obtain approval. You will ensure that the new content is high quality, user-friendly, on brand, meets web accessibility guidelines and is SEO compliant.
Client Details
The Department's activities cover a wide range of marketing communications disciplines, including marketing strategy, internal communications, publications, recruitment and outreach, press and public relations, marketing campaigns, market research, digital marketing and web.
Description
Responsibilities:
* Create on brand, engaging, accurate and search engine optimised content for a variety of channels
* Source and drive the creation of rich media content to enhance and optimise the course pages
* Personalise and split-test content to ensure it is optimised for the target audience
* Collate and analyse the web statistics to identify and make improvements
* Develop engaging web content to showcase research, innovation and business activities
* Play an active role as the Dubai 'champion' for new web development projects and initiatives, such as the customer relationship management system (Salesforce)
Job Offer
In addition to a high-profile Web Editor role, this position will pay a competitive salary and offer exceptional career growth
Requirements
* Educated to at least first degree or equivalent workplace experience
* Track record of writing high-quality and engaging web copy for a wide range of audiences
* Understanding and experience of the principles of content strategy and SEO best practice
* Experience in researching, developing and producing effective, web copy to a specification
* Experience using a content management system (CMS)
* Excellent understanding of web usability, trends and accessibility
About the Company
Michael Page is one of the world's leading professional recruitment consultancies, specializing in the placement of candidates in permanent, contract, temporary and interim positions with clients around the world.
The Group has operations in the UK, Continental Europe, Asia-Pacific and the Americas. In the Middle East we focus on the areas of:
Finance & Accounting Banking & Financial Services Procurement Property & Construction Engineering & Supply Chain Oil & Gas Technical and Engineering Human Resources Sales Marketing Technology Secretarial Executive Search Legal
The Group operates through 161 offices in 33 countries and employs over 5,000 employees worldwide.