Bachelor of Communication (BCommun) in Strategic Communications

UAE, Dubai - Dubai International Academic City
Dates flexible (2 years)
Course Type
Professional Training Course
Yes (Details)
Course Fee

Special prices available

Course Overview


  • 2 Year (6 trimesters)


  • Bachelor of Communication
  • In this course, you’ll work with real clients on real campaigns as you build a wide range of skills for professional communication in the digital age. You’ll create and produce content, manage social media and develop public relations and communications strategies.

You’ll develop digital and traditional communication skills and learn to apply them in a range of contexts, from web communication to creative production and even news media.

By your final year, you will bring together everything you have learnt throughout your degree and work with a real client, applying your skills in strategy development, client management, program research, planning design and evaluation.

Recommended double major:

  • Journalism
  • Professional recognition

This course has been designed in accordance with requirements for accreditation by the Public Relations Institute of Australia (PRIA). It has been designed in consultation with industry to meet the evolving needs of the digital communication landscape.

Career opportunities:

  • Social Media Manager or Media Advisor
  • Public Relations Officer or Manager
  • Strategic Communication Manager
  • Sponsorship and Fundraising Coordinator

3 intakes a year:

  • January
  • May
  • September

35% Scholarship on the first 24 credit points for Year 2019 intake

Who should take this course

12th and 13th Year school graduates.


All our Programs are accredited by TEQSA Australia and KHDA

Course content

Students have to finish 72 credit points.

About Course Provider

Murdoch University International Study Centre Dubai was established in 2008 as a core branch of Murdoch University which is based in Perth, Western Australia. The Murdoch Dubai campus is situated at Dubai International Academic City and the university is licensed by the Knowledge and Human Development Authority (KHDA). Providing state-of-the-art facilities, excellent student-staff ratios, outstanding student support services and world class technology, students are equipped with real-life skills and have access to the highest education standards globally.

All courses at Murdoch Dubai follow the same academic requirements as the courses offered in Australia. Murdoch Dubai awards an internationally recognized Australian degree, exactly the same as the one conferred on campus in Australia. This ensures a 100% transfer of credits if a student wishes to, at any point of time, study at Murdoch in Australia and pursue the same degree course, guaranteeing seamless education. Our mission is to extend knowledge, stimulate learning, and promote understanding, for the benefit of the wider community. Murdoch University Dubai is committed to promoting intellectual independence within a supportive and sustainable environment for students and staff and to support the UAE's ambitions in providing an ongoing pool of regional graduates equipped with skills connected to the demands of expanding industry sectors.