MA in Marketing & Innovation

UAE, Dubai
Dates flexible
Course Type
Professional Training Course
Yes (Details)
Course Fee
$4,000 $3,500 only

Course Overview

This degree in marketing gives you all the skills and competencies sought after by today's employers. The MA in Marketing and Innovation will provide you with all the skills that are needed by marketing executives to make informed marketing decisions that are important to the organizational success. More importantly, this program will enable you to critically evaluate all the important marketing models and shall give you an opportunity to apply them strategically to real life problems by doing a research project on your own. Furthermore, you are provided access to all our online resources and tutorial support. The program will provide in-depth knowledge of business management practices and certainly equip you with essential skills and self-assurance required for achieving success in the chosen industry.

Who should take this course

This programme is designed for applicants who have met the below criteria:

  • Master's degree seeking student must have earned a Bachelor's degree with a minimum GPA of 2.0 from accredited colleges or universities.
  • Good command of English
  • We also accept if you have equivalent qualifications.


Charisma University

Course content

The MA degree is of 180 credits. The module carries 15 credits each for the first 2 terms totaling 120 credits, 60 credits for the third term which also includes Dissertation. Learners need to complete all in order to achieve the degree awarded by Charisma University.

Term 1 Unit Title Credits Support Strategy and Team Performance Information Management and Strategic Decision Making Strategic Project Management Strategic Direction Term 2 Unit Title Credits Strategic Planning Strategic Management and Development Strategic Marketing Organizational Change Strategies Term 3 Unit Title Credits Research Methods for Business Postgraduate Dissertation

About Course Provider

School of Business London is dedicated to offering higher and professional education courses for students worldwide via Classroom, Blended and Distance Learning. SBL strategically and conveniently employ Blended Learning, where a portion of the traditional face-to-face instruction is replaced by web-based learning using hybrid-teaching technology. SBL is an approved centre of Chartered Management Institute (CMI) to offer their Management and Leadership programs. Moreover, School of Business London is partnering with London School of Marketing (The Associate College of Anglia Ruskin University and University of Northampton) and offers broad ranges of British Degree programmes awarded by Anglia Ruskin University, University of Northampton and the University of Bedfordshire. Furthermore, SBL is the accredited centre of IBT Qualifications and offers various Diploma Qualifications in Information Technology, Business Administration and Project Management.

How to enroll?

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