This course is designed to help newer public or government affairs professionals. Our media training explores essential skills to help maximize your message in the media environment. Instruction includes hands-on exercises, an overview of key media players, basic message development, and effective press release and media kit preparation.
Particiapants then put eveything together to form a powerful communications plan involving both the Internet and traditional message distribution. You will also gain a core understanding of basic crisis communication planning.
Who should take this course
New and Experienced PR Professionals.
- How the Media Works and How to Work the Media
- Developing Your Basic Message
- How to Develop an Effective Press Release and a Complete Media Kit
- Putting the Pieces Together for a Communications Plan
About Course Provider
Global economics proves to us on a daily basis the organisational need for ‘fore-most’ and ‘leading’ talent in order to succeed in increasingly complex and competitive global markets. In order to achieve the ‘best’ possible result for organizations, developing the right talent is as much a necessity as hiring and retaining employees.
Who are we?
ZOE Talent Solutions is a global training and consulting firm that has been serving leading businesses in many countries. We specialise in capacity building and talent development solutions for individuals and organisations, through our highly customised courses and training sessions, in a wide array of disciplines.
What do we do?
ZOE assists organisations in identifying their most important goals, and guides management teams by working closely with each member, in making lasting improvements to their performance. This process thus promises a definite increase in revenue and savings and a higher Return On Investment (ROI). Over nearly a decade, our team has built a globally recommendable enterprise uniquely equipped skills including and not limited to coaching, facilitation , counselling and strategising.
How to enroll?
Provide us with your contact details, course provider will get back to you.