Marketing Manager

Job description / Role

Company Description

We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor's limitless possibilities.

By joining an Accor brand, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality.

Job Description

Role :

- Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Sales & Marketing.
- Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
- Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
- Manages F&B media schedules and verifies prompt settlement of accounts.
- Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups
- Executes email marketing, and display advertising.
- Verifies all advertising for the hotel in digital channels is in alignment with brand voice.
- Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
- Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.
- Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.
- Manages assigned accounts as per the media account management system.
- Writes and distributes all press releases for property events, promotions, and outlets.
- Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.
- Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.
- Supports the co-ordination of photography for F&B advertising, collateral and public relations purposes between the hotel, advertising agency and the regional field marketing teams.
- Manages photo shoots for seasonal or festive promotions

Requirements

Qualifications

- Degree in Business Administration, Marketing, Hotel Management.
- Minimum of 4 years experience in marketing.
- Frensh and english speaker

About the Company

A caring employer providing respect, training and career development for our employees. An attractive employer offering more than 100 professions across the 5 continents.

We are much more than a world leader. We are 250,000 hoteliers with the same shared passion for welcoming. We take care of millions of guests in our 4,300 addresses and on our digital platforms. As an operator and franchisor (HotelServices), owner and investor (HotelInvest), we invest all our energy into making "Feel Welcome" resonate as the finest hotel promise.

From luxury to economy and in every corner of the globe, AccorHotels'​ more than 20 brands meet all the needs of business and leisure travelers seeking comfort, attention and high-quality services.