Job closed
Ref: HP704-604
Job description / Role
• Develop and update annual marketing strategy and plans
• Develop marketing annual budget
• Implement marketing strategy, policies, procedures and marketing plans related to the projects
• Report to Deputy CEO/Operations on the marketing efforts related to project activities in terms of budget allocation, progress on milestones set to ensure set objectives are achieved
• Develop the project marketing strategy and marketing plans which feeds in the development management plan
• Coordinate with the nominated development lead the product characteristics that need to be highlighted in the marketing plans
• Develop the project marketing plan related to the launch of the products is in alignment with the development plans of the project and ensure pre-sale
marketing activities are carried out on time
• Manage the development of the customer journey for the project based on the marketing strategy for the project and guidelines
• Explore and develop new opportunities and potential target customers and marketing strategies that can be implemented and targeted
• Manage Marketing the development and implementation of the communication plans and all communications
• Ensure that all communication material and all press releases are branded according to the company branding guidelines
• Manage all relations with the branding, adverting and marketing agencies and ensure that all communications and marketing campaigns adhere to company’s standards and promote lifestyle
• Review the content and branding of the customer newsletters to ensure the
content reflects the customer journey of the project
• Support Development by defining the customer journey for the overall experience with a focus on the sales centre, communication channels and approach.
• Support Development by developing required renderings, animations, way finding, enter / exist points, and overall experience
• Ensure that events are planned and setup according to the marketing plan are carried on time and within the allocated budget and all activities related to the event are completed on
• Manage the event setup and management ensuring that branding guidelines are adhered to
• Monitor the results of the marketing campaigns and identify areas of improvement based on feedback from the sales team
• Review lessons learned reports provided by the sales team and customer care and that all relevant areas of improvement are highlighted and raised to CEO and Deputy CEO/Operations and ensure they are incorporated in future marketing strategies and plans.
• Liaise with regional and local media and government agencies to build public relations and ensure the necessary level of media coverage for the company.
• Manage relations with local brand agencies, on-line and direct marketing agencies to ensure quality of services as required and timely delivery of scope of work related to all marketing material
• Monitor the performance and development of all subordinates
• Review and evaluate all external agencies submissions
Requirements
• Bachelor’s Degree in Marketing, Communications or Business Administration
• Minimum 10 years of experience in real-estate marketing
• Minimum 6 years of experience in a management role
• Extensive knowledge of marketing / communications business with media exposure
• Ability to communicate marketing image to all stakeholders.
• Proven ability to work in a fast paced environment and able to prioritize competing agendas
• Proven leadership within complex teams and possess strong interpersonal and negotiation skills
• Strong leadership skills and ability to motivate diverse team
• Ability to be creative and innovative while adhering to budgetary and quality parameters
About the Company
Established in 1996, Clarendon Parker Bahrain is an International Recruitment Specialist Consultancy based in Bahrains Seef Business District. We specialise in mid to senior level professional, managerial, technical recruitment and staffing solutions in Bahrain and beyond. Our multinational team of consultants are experienced professionals within the fields they represent. Each consultant brings strong industry links and knowledge to better understand your business requirements. We know the market and we know our candidates!
Our team of dedicated consultants specialise in the following industries:
Accounting, Finance & Banking Logistics & Customer Service Secretarial & Administration Human Resources & Recruitment Engineering & Construction IT/Telecom Marketing & PR Oil and Gas
The current range of services includes permanent and temporary recruitment, recruitment advertising campaigns, employee satisfaction surveys, state-of-the-art web-based recruitment technology and HR consulting services relating to recruitment processes and activities.