Creative Copywriter - Senior

Job description / Role

Role purpose:
- To create high-quality copy content for collateral and support materials that excite, educate and explain the company's core propositions and products to customers and sales account managers.
- To provide a marketing communications service to manage and prioritize workflow for new and amended proposition/ product materials from initial project brief through copywriting, to final production and uploading to key knowledge-share systems and internal communication vehicles.
- Copy write high-quality content, collateral, and sales support materials that differentiate our product offerings and increase market visibility across the Enterprise product portfolios.
- Ensure all copy reinforces Vodafone's Enterprise propositions and brand concepts (Total
Communications Provider, Ready Business and Betters

Key accountabilities and decision ownership:
- Coordinates the work and progress of more junior copywriter collegues
- Directly liases with the senior creative Designers to produce complex and high quality promotional ans sales support material for internal and external stakeholders
- Actively supports junior collegues on their professional development paths, manages workload across the Creative Copywriter teams
- Understand the target audience and lead the creative development of positioning and messaging for the products and propositions.
- Know and understand new web media, design and digital technology to efficiently produce highly engaging copy with impact and creative
edge
- Ensures new documents/ materials are compliant with brand and corporate identity guidelines

Requirements

Core competencies, knowledge and experience:
- Influencing and relationship management skills
- Coaching skills
- Business acumen and understanding of the eeds of the customer, the market and key issues
- Project managementskills
- Confident verbal, exceptional writing skills
- Advanced knowledge of MS Word
- Experience in creative copy writing and content management
- Strong copy-writing, proof-reading and publishing skills
- SharePoint knowledge
- Experience of managing multiple stakeholders
- Track record of establishing good working relationships and credibility with (senior) staff in the business
- Highly organized
- Good communication skills

Unique job ID:
- Native speaker language skills for the relevant languages
- Work experience in creative agencies,website content management, journalism or other classical writing
- Minimum of 8 years experiences in creative copy development

About the Company

At Vodafone, we are known for our technology, but the truth is, it is humanity that drives our business forward. With the global pandemic raising so many questions for tech brands, it has highlighted the leading role that we need to play.

We believe that, when working together, humanity and technology can find the answers and create a better future for all.

Working at Vodafone is all about helping people feel ready to benefit from new technology. We bring the future to even the most remote places, using technology to help families in disaster zones, showing young people that a phone is not just for fun and thinking about technology that doesn’t even exist yet.