Marketing Manager – Leading Travel Company

Job description / Role

+ NEW VACANCY +
Marketing Manager / Director
Leading Travel Company
KUWAIT
ALL NATIONALITIES WELCOME

Our client is a Leading Travel corporation with a strong presence in a variety of locations in the Middle East. They have an excellent reputation and are world renowned with an exciting and dynamic growth plan for 2011.

We are looking for an experienced Marketing Manager / Director to be based in Kuwait.

OVERVIEW OF ROLE

The Marketing Manager is responsible for developing marketing plans and implementing marketing strategies for the company. He will be in charge of conducting market analysis, segmentation, and positioning, and will be developing communication strategies, and implementing various marketing programs across the company and the various divisions.
Report to: Vice President Marketing

KEY RESPONSIBILITIES

• Study competition, conduct benchmark analysis, an identify market trends. A good knowledge in market segmentation, targeting, and positioning is required
• Develop marketing plans, including market analysis, marketing strategies, planning, and budgeting for the company and each of the different divisions
• Develop advertising strategy, and media planning for the company and the various divisions
• Develop various advertising material, and collateral material
• Insure corporate identity is properly maintained across the company and various divisions, and make sure all guidelines are well implemented
• Responsible for company PR, events, exhibitions and sponsorships
• Responsible for all marketing programs at the corporate level: loyalty programs, incentives programs, acquisition programs and others
• Develop, update and manage corporate website, and conduct online marketing activities to generate traffic
• Develop joint marketing programs and activities with partners and suppliers
• Conduct customer and market research, and analyze output to generate findings
• Monitor and review all marketing activities, and assess all the results achieved

Requirements

ESSENTIAL REQUIREMENTS

• Minimum 5 years experience as Marketing Manager
• Marketing work experience, preferably from the Travel / Banking industry
• Must speak fluent English and Arabic
• University degree from a recognizable university
• Business-related bachelor's degree

BENEFITS

• Salary will depend on experience levels and interview performance

About the Company

First Resort Global Recruitment delivers Management & Executive Level recruitment & headhunting to selected companies across the Middle East.

First Resort Global Recruitment combines Arabic and Western Recruiters and Business experts from around the world. Our team travel extensively throughout the Middle East making us very well connected to the very best candidates currently based in the region. In addition, everyone employed by First Resort has lived and worked in various locations internationally so we can offer first hand advice to our candidates about relocating if our clients require global experts. This means we always know how to find the highest calibre of candidates that match our clients needs; whatever the nationality, wherever the location and whatever expertise the specific role and company requires.

The result is a complementary vision to consistently fulfill the requirements for our selected clients across the Middle East.

First Resort Global Recruitment work across every industry sector at Management level and above including: - Automotive, Transport and Heavy Construction Equipment - Retail, Fashion, Supermarkets, Furniture, Luxury Jewelry and Wholesale - FMCG, Manufacturing, Food and Beverage - Hospitality, Food Services, Restaurants and Luxury Resorts - Property Development and Real Estate - Insurance, Finance, Banking, Financial Services, Audit & Consulting Firms - Media, Marketing, Music Industry & Entertainment - Medical, Healthcare, Pharmaceutical and Hospitals and more...

In addition to the above industries, we also have the First Resort Technical Recruitment division. This specialist division is run by technical industry experts with over 20 years of Recruitment experience purely focused within this sector to best serve our clients need within Permanent & Contract roles in: - Oil & Gas, Petroleum, Energy, Power, Utilities, Water & Wastewater, EPC, Renewables - Construction & Engineering - Industrial, Mass Production, Heavy Construction Equipment - Logistics, Supply Chain, Marine Shipping, Haulage, Freight and Transportation