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Assistant Sales Manager – Home Furnishings


Beirut, Lebanon

Ref: GP435-2532

The Role

The Brand:

Alshaya is delighted to have the opportunity to introduce Williams-Sonoma, Inc. portfolio of brands to the Middle East. William-Sonoma, Inc. is a specialty retailer of high quality products for the home throughout the United States, Canada and Puerto Rico.

Pottery Barn Established in 1949 in New York City, USA and acquired by Williams-Sonoma, Inc. in 1986, Pottery Barn is a premier home furnishings retailer in North America. The brand was founded on the idea that home furnishings should be exceptional in comfort, quality, style and value. Pottery Barn's in-house design team draws their inspiration from time-honored models around the world to create seasonal collections that are unique to its stores. Key product categories include: Furniture, Bedding, Bath, Rugs, Window Treatments, Tabletop, Decorative Accessories, Ledges and Lighting.

Pottery Barn Kids launched its first catalog in January of 1999 and quickly became a premier retailer for children's home furnishings and decorative accessories. Building on its immediate popularity, Pottery Barn Kids opened its first retail store in September of 2000 in Costa Mesa, California and now operates 87 stores in the U.S. A and Canada. In May 2001 was introduced, giving customers the ultimate online shopping experience. In addition to product, the site offers an extensive Baby & Gift Registry, decorating tips, how-to guides, safety advice, craft ideas and much more. Virtually all of the merchandise is designed in-house and is exclusive to Pottery Barn Kids.

The Role:

The Assistant Sales Manager reports to the Sales Manager and is critical in driving the store achievement on sales, service and operations standards and helping achieve all company set objectives, maximising store contribution through exploiting sales and maintaining cost controls. There are 3 Assistant Sales managers in each store covering Visual standards, Operations and Service.


Ensure communication is effective throughout store and back to brand team
Implement and review all stock loss prevention controls.
Implement processes specific to store product/size/location
Manage a team including: in store training, recruitment (where applicable), motivation, coaching, development, disciplinary and performance appraisals
Implement store layout, visual merchandising, stock and fixture positioning according to brand guidelines.
Manage stock replenishment, product launches and promotions
Ensure store is fully compliant administratively and procedurally according to company guidelines and deadlines
Maximise sales and ensure customer focus is prioritised at all times
Weekly/daily analysis of commercial reports and implementation of action plans where necessary


Skills and Experience:

Minimum 2 years retail management experience.
Good communication skills.
Previous experience in working within similar store environment.
Leadership, decision making, planning & organising and relationship building skills.
Bilingual (Arabic & English) Preferable.
Computer literate

About the Company

M.H. Alshaya Co. is a leading international franchise operator for over 75 of the world’s most recognised retail brands including Starbucks, H&M, Mothercare, Debenhams, American Eagle Outfitters, P.F. Chang’s, The Cheesecake Factory, Victoria’s Secret, Boots, Pottery Barn and KidZania. The company operates over 3,400 stores across diverse customer sectors: Fashion & Footwear, Health & Beauty, Food, Optics, Pharmacy, Home Furnishings and Leisure & Entertainment. Alshaya’s stores can be found in markets across the Middle East and North Africa, Russia, Turkey and Europe and the company employs more than 47,000 people from over 120 nationalities.

The company has established itself as the industry leader across these territories through a combination of local market understanding and a comprehensive commitment to customer service. Growth in each of its operating divisions and brands is supported by continuous investment in talent and infrastructure. It applies best practices in retail operations, merchandising, marketing, information technology, logistics, real estate, human resources and financial controls.

M.H. Alshaya Co. is the retail business of the Alshaya Group, which was founded in Kuwait in 1890 and today represents one of the most dynamic companies in the Middle East. In addition to its retail operations, the Alshaya Group is active in a number of other sectors including real estate, automotive, hotels, trading and investments. Learn more about the company at or on Facebook.

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