Marketing Specialist

A Leading Wellness Solution in Oman

Muscat, Oman

Ref: RP349-01

Job description / Role

Employment: Full Time

• Plan marketing and branding objectives.
• Expand product solutions and offerings.
• Prepare marketing strategies.
• Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
• Prepare Marketing budgets.
• Oversee creation and delivery of press releases, advertisements, and other marketing materials.
• Assets to design print ads and publications.
• Ensure brand messages are consistent.
• Gather and analyze customer insight.
• Nurture and enrich all external perceptions of the company and growth of market share.
• Engage consumers on social media.
• Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.
• Lead all areas of content generation and production across all media platforms.
• Take calculated risks based on data-driven analytics.
• Drive overall CRM and direct marketing.
• Engage other organizations within the community.
• Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
• Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.
• Any other reasonable duties, which may be, require by management from time to time.

Salary:
OMR 600 to 1,000 per month inclusive of fixed allowances.
Additional benefits: Annual leave ticket, Medical Insurance

Requirements

• Proven experience as marketing specialist or similar role
• Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
• Demonstrable experience in marketing data analytics and tools
• Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
• Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired
• Well-organized and detail oriented
• Exceptional communication and writing skills
• Commercial awareness partnered with a creative mind
• BSc/BA in marketing, communications or equivalent

About the Company

A leading wellness solution in Oman.

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