By Ed-Next
Online
Can be taken anytime
Professional Training Course
Yes (Details)
English
$38
Course Overview
After completing this course, you should be able to:
- Define branding in terms of the contributions of consumers and marketers
- Identify message channels in terms of their control
- Name three aspects of promotions requiring decisions as part of the promotions mix
- Identify marketing messages in terms of strategy, structure, and creative approach
- Name three issues affecting promotions decisions in today\'s marketplace
Who should take this course
Students, aspiring professionals, Interns, executives etc.
Eligibility
Basic English and computer literacy required
Career options after graduation
Contributes to Professional and technical skill development in this area
Accreditation
IACET endorsed printable certificate on scoring 80% pass
Course content
Most marketing activity leads to communication activity of one kind or another, ranging from traditional advertising to cutting-edge conversations via social media. Communication activity has a core concept of developing and communicating branding. This course will explore promotional strategies and their evolution under the influence of media convergence and increasing capacities for one-to-one conversations with customers and prospects will also be addressed. Promotional strategy affects decisions in marketing mix strategies, achieving effective market segmentation, targeting, and positioning, and enhancing revenues and profitability.
About Course Provider
Ed-Next is one of the UK’s fastest growing online educational providers. With a large library of life changing training programs and access to over 3500 online skill based programs, Ed-next really is your number one choice for online education.
Ed-next offers flexible and engaging online learning that you can adapt around your busy lifestyle. You do not need to take time off work or make major life changes. You just need to choose your courses and start enjoying your learning. It’s as easy as that. If you are looking to improve your skills or to take your career in a new direction then look no further. With thousands of courses to choose from there really is something for everyone.
Ed-next is trusted by students, professionals and companies across the world we have a tack record in getting results and helping people achieve their dreams. It’s time to begin your Ed-Next Learning experience!