Brand Experience Manager

Job description / Role

We are WSP - Join us and make your career future ready!

Think bigger scale. Think higher profile. Think ground-breaking. Join WSP, and you'll be at the heart of a team of international experts all dedicated to growing and sharing their expertise, and working on projects that transform society for all of us.

WSP Middle East are currently looking for a Brand Experience Manager - Brand Development to be based on an on-going project in NEOM, Saudi Arabia. You will be responsible for leading and supporting various projects within the Brand Development team such as the curation and development of unique hotel concepts, brand experiences and signature guest touchpoints. This includes working closely with appointed consultants and agencies for concept development, brandscape and people culture creation and Tech and Digital resources.

Your new role, what's involved?
* Supports the development of the Client's Hotel Development's Brand and Culture, including brand architecture and brand guidelines informing the overall client's hotel brand culture creation.
* Leads and coordinates brand concepts creation, positioning, and experience material
* Collaborates closely with architectural and interior design teams to ensure compliance with the overall brand strategy, positioning and final product quality
* Ensures the brand direction and the desired human experience within the different areas of each project are conceptualized
* Protects each brand's narrative to ensure consistent execution of identity elements internally and with partners
* Maintains and communicates an updated awareness of brands and concepts in the market
* Benchmark regional brand development to ensure in-house brands are developed with unique and exclusive brand personalities
* Partners with contracted consultants to deliver the unique and specific elements of projects to differentiate the required experience and outcomes.
* Responsible for ensuring that the cultural aspects are represented and respected throughout all activities and material created.
* Work closely with senior leaders and external stakeholders to ensure inclusion and compliance with the company's values
* Supports the development and execution of the Hotel's digital strategy, digital footprint and online guest experiences.
* Work closely with relevant parties to drive digital projects according to plan and required speed.
* Develops and creates presentations as required by the Hotel Development team under the direction of the Director - Brand Experience that comply with the company's brand standards
* Works closely with appointed agencies to design and implement social media strategies
* Works closely with Marketing professionals to develop Social Media campaigns
* Ensures that special events and team contributions are communicated effectively on Social Media platforms

Requirements

We'd love to hear from you if you have:
* BA/BS Bachelor's Degree
* Master's Degree (preferred)
* Holds 5+ years' experience in brand creation, guest/service-related role or similar.
* A creative and agile approach to workplace challenges
* Actively participates in discussions and evidences interest
* Is outgoing and engages people proactively
* Excellent written and spoken English
* Seeks to engage and add value at every opportunity

What's in it for you?

What if we can have work-life balance? What if we can be rewarded in ways that support our individual needs? What if we can be accepted for who we are? Here at WSP - we can!

WSP recognises that work is only one part of our lives and making time for the other things in our life is important - be that our families, our friends or ourselves. So, if working from home, working part-time or having flexible start and finish time will help with this let us know as part of your application.

As well as rewarding you with competitive pay, WSP offers standard benefits including first class medical cover, generous annual leave, and paid professional subscriptions.

Be you, be happy - we strive to have a friendly and inclusive culture which respects and maximizes the contribution individuals can bring to WSP. We recognise the benefits that people with varying backgrounds and experiences can bring.? Here at WSP we positively encourage applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, religion or belief, marital status, pregnancy or maternity/paternity. We will interview all disabled applicants who meet the essential criteria.

Apply now and be the future of WSP!

WSP is one of the world's leading engineering professional services consulting firms. We are dedicated to our local communities and propelled by international brainpower. We are technical experts and strategic advisors including engineers, technicians, scientists, architects, planners, surveyors and environmental specialists, as well as other design, program and construction management professionals. We design lasting solutions in the Property & Buildings, Transportation & Infrastructure, Environment, Industry, Resources (including Mining and Oil & Gas) and Power & Energy sectors as well as project delivery and strategic.

About the Company

WSP is one of the world's leading engineering professional services consulting firms. We are dedicated to our local communities and propelled by international brainpower. We are technical experts and strategic advisors including engineers, technicians, scientists, architects, planners, surveyors and environmental specialists, as well as other design, program and construction management professionals. We design lasting solutions in the Property & Buildings, Transportation & Infrastructure, Environment, Industry, Resources (including Mining and Oil & Gas) and Power & Energy sectors as well as project delivery and strategic consulting services. With 36,000 talented people in more than 500 offices across 40 countries, we engineer projects that will help societies grow for lifetimes to come.