Field Marketing Director

Job description / Role

One of Oracle's Global Business Units, Oracle Construction and Engineering delivers market-leading cloud solutions built on a foundation of longstanding industry expertise, constant innovation, and the proven power of Oracle technology. From managing complex projects and portfolios, to enabling better ways to collaborate in the field, to transforming data into insights, our software helps boost productivity, minimize risk, and unlock intelligence to drive continuous improvement. Our customers span organizations of all sizes, including many of the world's best-known construction contractor and asset owner organizations. To support their success, we build not only the best solutions but also the best teams. Teams that work closely together and across our organization to meet challenges. Teams that bring customer focus, deep knowledge, and boundless creativity to every project. Teams with the vision to see better ways to build tomorrow, today.

Field Marketing Director, ME

As a Field Marketing Director, ME in the Oracle Construction and Engineering Global Business Unit, you will ensure market success of the product portfolio across the ME countries.

You will plan, regionalize and execute go-to-market strategies that connect our industry-leading products with their ideal customers, work with corporate marketing to drive awareness and demand generation, and enable tactical and strategic selling across the ME countries. As a critical member of the ME team, you will participate in setting regional goals and advocate for your regional marketing needs. Working with corporate, product and audience marketing, you will tailor positioning, messaging, content, and programs leveraging key customers, subject matter experts, and industry influencers.

Responsibilities include but may not be limited to:

- Target buyers. Define best-fit target audiences, understand personas - their challenges, how they buy and their key buying criteria.
- Regionalize global positioning to resonate with your target buyer personas. Build and tell a compelling story across all marketing channels. Work closely with subject matter experts to create regionalized thought leadership content and evangelize the solution.
- Identify strategic and tactical opportunities to reach key personas through press, advertising, community sponsorships, digital media, and events.
- Regionalize global go-to-market strategies, campaigns and programs. Plan and execute corporate, business unit, and local programs.
- Work closely with product and audience marketing to create supporting content, sales tools, playbooks, customer facing presentations, strategy and vision decks.
- Support corporate and business unit marketing planning, including key activities and budgets to both acquire and retain customers, advocate for regional needs.
- Track and analyze results of all initiatives.
- Act as thought leader for the region's marketing efforts.

Requirements

Preferred skills and experience

- Located in ME region.
- 10 years of marketing experience in B2B, SaaS industry.
- Significant experience marketing across ME region.
- Construction application experience a plus.
- Experience performing market sizing and segmentation.
- Experience crafting differentiated messaging in competitive markets.
- Experience orchestrating marketing plans and programs across digital and traditional channels.
- Experience driving and tracking leads through BDR and field sales teams.
- Solid proof of presentation, writing, and general communication skills.
- Excellent time management and organization skills with attention to detail.
- Self-starter with strong business acumen who truly wants to build something great.
- Bachelor's Degree in business, marketing, or related field.
- MBA a plus.

About the Company

Oracle offers an integrated array of applications, databases, servers, storage, and cloud technologies to empower modern business. For most companies, flexibility is critical. Oracle provides a wide choice of software, systems, and cloud deployment models - including public, on-premises, and hybrid clouds - to ensure that technology flexes to the unique needs of a business.

Oracle Cloud is a complete, integrated stack of platform, infrastructure, and application services. With advanced scalability and security, Oracle Cloud enables technical agility across the enterprise, connects people to information for clearer insights, and fosters efficiency through simplified workflows.

More than 420,000 customers across 145 countries have harnessed Oracle technology to accelerate their digital transformation.