Marketing Coordinator

Riyadh, Saudi Arabia

Ref: LP127-2437

Job description / Role

Employment: Full Time

Company
Our client is a global Information Services provider with over 200 years of experience across various fields such as Finance, Compliance and Data Management. They are currently looking for a Marketing Coordinator/Associate to be based in Riyadh, Saudi Arabia.

Main Duties & Responsibilities:
• Monitor and operate social media page for the country
• Brainstorming content ideas for social media and planning social media campaigns
• Prepare social media Monthly/Quarterly calendars
• Work closely with locally-based sales teams to qualify and handover incoming leads from marketing channels
• Work closely with the sales teams for timely CRM updates for better reporting
• Work closely with the Regional Marketing Manager for the implementation of marketing strategies
• Work with the locally based agency (if any) and report to the regional manager on a dayto-day basis
• Be able to update/complete any missing lead data in HubSpot with sound research capabilities
• Responsible for Marketing automation through CRM
• Utilizing HubSpot to monitor website traffic and social media engagement to track potential customers and new leads. Ensuring all content is linked to HubSpot for analysis and tracking.
• Support the regional marketing team in all marketing initiatives and plans for the country
• Effective collaboration with multiple departments to ensure corporate communication and branding is consistent all over
• Executing (External) - Recruitment and Marketing events, Job & Career Fairs, Recruitment Events, etc.
• Coordinate with designers/videographers, explain the content idea if needed, and provide feedback on the designed items
• Assist in the creation of all marketing collateral for various campaigns and events, such as press releases, taglines, emails (for different stakeholders like vendors, speakers), sponsorship proposals, pre-and post-event blogs, etc.
• Analyze all sponsorship proposals received from events, universities, etc. and gauge their relevance
• Collaborating with Marketing Manager on budgets and branding of the event
• Manage and execute all particulars of branding, giveaways, etc. for the events and collaborate with Admin to make it happen
• Research and collect ideas for the marketing collateral designs - Brochures, flyers, posters, banners, certificates, standees, etc.
• Competitor analysis

Requirements

Qualification & Requirements:
• Minimum graduate
• Minimum experience of 1-4 years in preferably B2B or technology industry
• Experience with marketing tools e.g.: HubSpot, Google Analytics etc.
• Strong research and analytical abilities
• Strong understanding of the local business culture and norms
• Excellent communication & social skills
• Energetic & enthusiastic
• Creative Thinker and Tech Savvy

About the Company

Propel Consult delivers a service in step with the needs of both our client companies and candidates. Our ability to add value to all levels of recruitment stems from our wholehearted belief in providing a professional service to both parties. We have built relationships with many leading indigenous and mulitnational organisations throughout the Middle East and internationally in countries such as UAE, Qatar, Saudi Arabia, Oman, Bahrain, Kuwait, Egypt and many more. Concentrating our resources has created 5 distinct specialist divisions: